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Willys-Overland Universal Jeep 1948 Videos

• CATEGORIES: Features, videos

Brendan, who used to run This-old-jeep, posted this 3-part video back in 2010. The video was produced by Willys-Overland to help sell the new CJ-2A. I don’t think I’ve ever seen them.

Part I:

Part II:

Part III:


3 Comments on “Willys-Overland Universal Jeep 1948 Videos

  1. Mike

    After just watching the first film, very enjoyable, a very different way of promoting a product back then. The announcer speaks slowly, clearly and distinctly, in so doing, connects the past with a bright future that includes the Willys Jeep. This is a very well done promotional advertising film with a touch of, (as we say in NJ”) “SCHMALTZ”. Two big, brawny GI’s sitting in a Jeep, and one asks the other, “who are you writing to now Joe”? Joe answers, I’m writing to Willys Jeep. OH COME ON, He’s not writing to his wife, not to that cute, young, girlfriend, Linda in Newark, NJ, but to Willys Jeep, equating the Jeep with love. Now that’s SCHMALTZ, but also very clever.

  2. bob in nc

    I think the jeep can do lots of this farming stuff but a tractor is much better. if your fields are already plowed the jeep can turn over dirt with another plow. but if turning a previously unturned pasture over the jeep can not nearly keep up with a 50 – 75 hp tractor.

    hole digger yes. trencher maybe yes (never saw one in operation), other things, probably yes. but plowing fields no.

  3. Tom in Paris

    I got to watch the working Jeep demonstrations at the Willys Jeep Rally at Hueston Woods in Ohio. Very impressive display of versatility that included many Jeep-powered implements, including trenchers and plows. All of the Jeeps seemed up to the task, at least for short term use. I also talked to a gentleman that worked for a farmer in Scott County Kentucky, who told me that blue smoke would roll out of the exhaust pipe of the Jeep he got to use for farming after it got heated up. I’m with Bob in NC on using the tractor for the hours long, heavy work.

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