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Gran Manufacturing’s Hydraulic Loader

• CATEGORIES: Advertising & Brochures, Features

UPDATE II: Todd’s got a near complete version fo the loader/fork lift. You can review all the photos along with a brochure that accompanied it on this page:


Todd Paisley’s Gran Hydraulic Forklift / Loader

UPDATE: Barry shared a link to the video, likely from late 1954 or early 1955, below that demonstrates the Gran Loader in action between minutes 9:24 to 9:50.

In October of 1954, Willys Motors announced the introduction of the Gran Manufacturing Hydraulic Loader. The Loader was unique in that it was essentially a rear facing forklift attached to a jeep. It was available in two sizes, one with 108″ lift capability and a smaller one with 69.5″ lift capability, and in two styles, adjustable or non-adustable forks. One feature noted was that it ONLY took 8 hours to install, which made it pretty much a permanent jeep feature it would seem to me.

Gran Manufacturing was based in Perrysburg, Ohio, but I couldn’t uncover any more information about that company. Below are some brochures that depict the loader.

Note that the 1954 brochure is from a series of photos on eBay that were taken at angles. I straightened them out to make them more readable, but the quality is still pretty poor.

This first image is out of the 1955 Specialize Equipment Booklet.

The October 29, 1954 Willys Motors announcement of the Gran Manufacturing rear facing fork lift:


1954 partial brochure from Gran Manufacturing (view a better, complete scanned version here at the bottom of Todd’s page) :




1955 Gran Hydraulic Loader Specialized Equipment Brochure:



Gran Hydraulic pages from a circa-1955 Product Merchandising Manual:

230-merchandising-manual-loaders-5 233-merchandising-manual-loaders-8-gran-hydraulic2 233-merchandising-manual-loaders-8-gran-hydraulic3 233-merchandising-manual-loaders-8-gran-hydraulic4


10 Comments on “Gran Manufacturing’s Hydraulic Loader

  1. aero-falcon

    how many of these jeep gizmos were actually sold ? — in over 50 years of jeeping I have never seen a lot of this stuff — I have never even seen an original willys stakebody truck on the road , ever ( other than the two I have ) — a lot of this aftermarket jeep add-on stuff was a pipedream , 0 units sold …

  2. Allan J. Knepper

    Wow……thanks again Dave. I have been looking for a reasonably priced smaller forklift for a little over a year……still looking. Maybe now I just need to find a forklift setup for my CJ3B…….I’m sure there are some in wooded farm country scrap piles around me ?????

  3. David Eilers Post author

    Allan, I thought you’d like this post. That’s for the idea! I think I’ve seen maybe 1 for sale over the last decade? I can’t imagine they sold many and that very few survived. Even with all the PTO stuff I’ve seen in my travels, that’s one item that I haven’t seen. Might take another decade to locate one!

  4. David Eilers Post author

    TODD: Nice to hear at least one survived semi-intact! Perhaps the question is … did they sell only 14 of these or 114?

    I would guess yours has the adjustable forks? It looks like they can be slid horizontally across the mounting bar?

    Thanks for sharing!

    – Dave

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