Features Research Archives

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Lift Gate off of a Willys Truck Allentown, PA $600

• CATEGORIES: Features, Parts

Steve spotted this rare item. I can’t tell if it was made specifically for the Willys truck or if it is an adaptation. The Lift-O-Matic was the lift gate that Willys-Motors endorsed.




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2019 Jeep Outing in Costa Rica

• CATEGORIES: Event, Features, International

Roger shared this story. A group of Costa Rican Jeep friends took their vintage jeeps out for an 2019 adventure to the beach, where they camped at least one night. This is their second ‘Willys Adventure’ together. You can see more pics on Facebook: https://www.facebook.com/pg/Willys-Pasión-Costa-Rica-1726644670912768/photos/?tab=album&album_id=2254856788091551 .  Looks like fun!

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1945 Article on How to Handle War Surplus

• CATEGORIES: Features, GPA (SEEP), Old Images, Old News Articles

This July 15, 1945, article in the Evening Star featured a great shot of Ford GPAs. I thought the article was interesting, too. It highlights the challenges of managing war surplus (links to page 1 and page 2 of original article).



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’57 Willys Or ’58 Chevy on This or That

• CATEGORIES: Features

TJ shared a link from Hemmings on a “This or That” article, meaning if you could only choose one, which one would you choose. Most folks on Hemmings leaned toward the Willys truck. I think I might be more partial to the Chevy (heresy, I know).



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Just a Couple Posts Today

• CATEGORIES: Features • TAGS: .

I spend the last couple days driving to, then back from Seattle. Dad’s been saying a few odd things, so I wanted to see how he was doing at his new Rehab facility. He may have the start of some dementia … on the joys of aging.

Because of my drive over on Sunday, I lost out on the chance to get this Dualmatic Sales Demo hub. But, I did score some cool wagon/truck/jeepster brochures fairly inexpensively. So, I’ll be sharing those at some point.

Here’s the demo hub. There’s not a good pic of it, but there’s plastic around the edge so viewers can watch how the levers engage/disengage the hubs.

dualmatic-demo-hub1 dualmatic-demo-hub2


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1944 Article “…By Jeep To Alaska Article” (Early One)

• CATEGORIES: Features, Old Images, Old News Articles

Herbert Lanks wrote an article titled “… By Jeep To Alaska” that was published in the February 13, 1944, issue of the Evening Star (published on page 4 and page 5). He’d later write a second, and different, article titled with the same name published in the September issue of Popular Photography.

The article below appears between sets of photos.  The first photo below shows the humble beginnings of the Watson Lake Sign Forest.




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1944 Photos of Jeeps In Mud

• CATEGORIES: Features, Old Images, Old News Articles

These photos were published in the November 19, 1944, issue of the Evening Star. It sure was a mess over there at times!


Matching Original Press Photos:

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1947 “Seeing’s Believing” Ad

• CATEGORIES: Advertising & Brochures, Features

This “Seeing’s Believing!” ad was published on July 06, 1947, in the Wilmington Morning Star. I wish all the scanned newspaper ads came out this clear.


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1946 Ad for the “Willys Mighty Farm Jeep”

• CATEGORIES: Advertising & Brochures, Features

This ad for the Willys Mighty Farm Jeep and an associate demonstration was published in the Henderson, NC, Daily Dispatch on April 13, 1946.


From the same newspaper earlier in the month (April 06) was this teaser for the demonstration:



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Stony Ridge Farms CJ-3A-Rescue

• CATEGORIES: Features, videos

This summer of 2018 video shows Josh, the Stoney Ridge Farmer out of North Carolina, pulling a family jeep out of a barn. The jeep hadn’t been driven in thirty years. There are more videos related to the jeep here: https://www.youtube.com/channel/UCQVGf64a6nqKhgR9eKCUY4A/search?query=jeep

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1942 Photos of Jeep Farm Tests

This series of photos was published June 14, 1942, in the Evening Star. There’s also a post from 2015 that includes some similar photos. Becky Bergmann in a Ford GP was featured in several.



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1958 FC-170 Sells for $159,500

• CATEGORIES: FC150-FC170-M677, Features

This former SEMA FC sold for $159,500 at this year’s Scottsdale auction.



“This 1958 Jeep FC170 was completely hand-built by the Daystar team in Phoenix, AZ. Hundreds of hours went into the building of this Jeep, and it was featured at the 2015 SEMA show. The combination of the all-terrain wheels and tires, and separate Mattracks 88 Series tracks, the vehicle can tackle any terrain on tires or treads. The custom body of the FC170 is protected by a beautiful 3-stage custom Metallic Viper Green paint accented with a pearlescent cream. The Daystar team did an outstanding job on the quality of finish, raw power and off-road prowess. It’s powered by a 5.7-liter 8-cylinder engine backed by an automatic transmission. This Jeep is still in great condition to this day. Both wheels and tires, and Mattracks tracks are included in the sale.”

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1967 Monarch Back Blade Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features

Maury spotted this back blade brochure on Amazon that neither of us had seen. It includes a detailed schematic of the unit.

View all the information on Amazon

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1948 Willys StorDor Healdsburg, CA **SOLD**

• CATEGORIES: Features, Unusual, Willys Wagons • TAGS: .


Adam’s selling this rare 1948 Willys StorDor Van. Here’s another example. I assume this one has some kind of custom top?

“Offered here is a 1948 Willys StorDor step van. It has been converted to a Chevrolet 6 cyl and the roof has been extended. The inside is wired for 110v, fully insulated, and has a sleeping loft. This would make a great tiny home, food truck, or RV! It has been sitting for many years and will need reviving. It is not currently running, but the engine turns over. Asking $2200 or best offer. Registration is paid, title is clean, tags are current. Please reply with your phone number if interested and I will contact you.”


Chassis is solid. Interior is bone dry, insulated, wired for 110v, no rodents, and no mold or mildew…no leaks. Title is clean and tags are current…can be parked on the street. This is a project, but a worthy one! This would make an amazing tiny home or camper/RV. I was also considering making into an olde-world, European-style food truck, pizza shack, or coffee house…amazing! This is an investment that will potentially save or make you thousands of dollars. Bring your imagination and a trailer to haul it away. I can also potentially deliver it to you for a fee. If you have a piece of property with no structure, grab this, put it up on blocks, and plug it in and you have a fully insulated, powered, dry and roomy cabin that is ready to go! Asking $4700 or best offer….”

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‘Metal Shaper’ Has Items For Sale

• CATEGORIES: Features, videos

Brian’s got some items for sale in the video below. You willy likely recognize him as Metal Shaper on Youtube. He’s been doing regular videos over the past two years and, as usual, his work is great. You can view his entire video list here: https://www.youtube.com/channel/UCTHDVml1xugLuj0oi384tEQ/videos

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Let it Snow, Let it Snow, Let it Snow

• CATEGORIES: Features, Old Images

There are a bunch of jeep-snow pics on eBay, so thought I’d share an array of them given that a number of you got hit with snow in the last few days.

  1. Color Photo of CJ-2A in Snow (looks like a lefty, but the photo is reversed):
  2. Modified Jeep in the Snow (photo from Bulgaria):
  3. Photo from Washington State with a CJ-2A (The woman in the driver’s window looks ghostly):
  4. MB/GPW Dragging Sled(?) in the Snow: 
  5. 1962 CJ-5 Photo:
  6. 1954 Champion Spark Plug Ad with CJ-2A:
  7. Classis (and reproduction photo) from WWII:
  8. 1962 Meyer Postcard (Meyer top and plow):
  9. 1950/51 Delivery Sedan with 4WD:
  10. Looks like there was a lot of snow, given how much is still on the wagon’s fenders:
  11. Jeep Wagoneer Ad with Snow (Wife will be safer): 


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Meyer Snow Plow on FC-150 Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features

I don’t think I’ve run across this brochure before.

View all the information on eBay

“Equipment Brochure – Meyer Products Inc., Cleveland, Ohio – Snow Plows and the exclusive Electrolift for Jeep Vehicles – Fact Sheet / Model Recommendations for Jeep Vehicles – English language – 3 Colour – 4 pages – approx. 11 x 8.5 inch sized page – Code: Form No. 3-118; undated, likely dates to approx. 1960’s – Light wear, very good condition, 3-hole punched (no impairment of text).

Includes Black & White photos of various models of plows and angle dozer on Jeep Universal, 4WD Station Wagon, Truck and FC-170 Forward Control.”


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Bountiful Jeep Posse Club Plate **SOLD**

• CATEGORIES: Features • TAGS: .

UPDATE: **SOLD** Was on eBay.

This has some wear and the price is pretty high given the condition.

“100. % original porcelain municipal sign from the first Jeep Posse formed in Bountiful City. Sign is in good shape. Just 2 places where the porcelain has chipped away. 8 inches by 8 inches. Please see pictures for details. Color and gloss are great!!! This is a great addition for you automotive memorabilia collection!!”


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M-B Sweeper for Willys Jeep Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features

The jeeps’ PTO powered this sweeper.

View all the information on eBay

“Original non color sales sheet , 8.5 x 11 , printed both sides , has many small pieces of tape at tears at edge , has 2 horizontal folds , 3 file holes at edge , wrinkling at edges , some soiling”

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7 Willys Wagon Brochures $49.99 (eBay)

• CATEGORIES: Advertising & Brochures, Features

It’s not a good price for these seven brochures.

“Original Willy’s (Jeep) Station Wagon Brochures. Group / Lot of 7 brochures. Various years and models from the 1950’s. Good Condition. Covers, edges show some wear, stamps, small writing.”

View all the information on eBay


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Lighted Jeep Sign FC & CJ-5 on eBay

• CATEGORIES: Advertising & Brochures, Features

Great sign.

View all the information on eBay

“For your consideration selling with no reserve.. Used previously displayed 38×12 inch Jeep sign. Sign face is in excellent shape has only minor defects in the silk screen which may be visable in the pictures…Light source is a florescent bulb that runs off regular 110 voltage via 2 prong plug. Has a metal frame and wooden backing. Selling at no reserve. won’t be disappointed. Ships priority insured.”


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1947 Willys Dealership Postcard in Albuquerque on eBay

• CATEGORIES: Advertising & Brochures, Features, Postcards

Neat old postcard. Seller has multiple postcards. Includes images of an early wagon and a CJ-2A.

View all the information on eBay

“Print. ca 1947. Albuquerque, NM. Tovrea Equipment Co., Willys Jeep Dealership.”


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1944 Article Shares Modified Jeeps From Oklahoma

• CATEGORIES: Features, Old Images, Old News Articles, Sedan-jeep

The August 20, 1944, issue of the Evening Star shared these jeeps used for War Bond Sales. They were modified by the Camp Gruber, Oklahoma, motor pool. The image with “Jeeps in Civvies” label has been featured on eWillys previously, but I’ve never seen the other two jeeps.

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Nordstrom’s 1960 Wagon

• CATEGORIES: Features, Willys Trucks

I didn’t learn a whole lot about this truck, but apparently in 2015 this truck cruised the west coast as some type of grassroots(?) marketing venture for Nordstrom. Multiple photos of it are shown on a marketing site called “Out Cold”. I think “Out Cold” leases/rents the truck for events?

You can learn a little more here: https://www.outcold.com/blog/willys

nordstrom-truck3 nordstrom-truck2

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1949 Jeep Station Wagon Ad on eBay

• CATEGORIES: Advertising & Brochures, Features, Old Images

I don’t think I’ve documented this ad. I can’t remember seeing one that included a photo/illustration of just the body (lower right corner).

View all the information on eBay


“Vintage 1949 Magazine Ad For Jeep

A Full Page Ad for Jeep, “The Jeep Station Wagon – a roomy, comfortable passenger car and a practical utility vehicle for family and business errands.” The backside is an article with picture. Also included are pages with articles and an Ad for “Volt Athletic Equipment”.

The Ad measures approximately 13 1/2″ x 10 1/2″. It is in good vintage condition with discoloration due to age. The Ad is kept in a clear plastic bag with cardboard so it doesn’t get bent.”