Features Research Archives

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1959? CJ-3B/Mitsubishi Poster/Brochure on eBay

• CATEGORIES: Advertising & Brochures, Features, International

Here’s an unusual brochure that folds out to a 16″ x 19″ poster. Price would have to drop for me to consider it.

View all the information on eBay

“Original part color folder , 8 x 9.5 folded , 16 x 19 unfolded , opens to a poster .”

1961-cj3b-mitsubishi-brochure1 1961-cj3b-mitsubishi-brochure2 1961-cj3b-mitsubishi-brochure3


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The 1959 Jeep Calvalcade “Rush to the Rockies” Centennial

• CATEGORIES: Features, Magazine, Old Images Jeeping • TAGS: .

Photo from the Denver Post. Both Life Magazine and the Denver Post covered the event. Note the white wagon above. It appears in a couple of the color photos below.

UPDATE: These Life Magazine photos and some other information was originally posted in 2011. A couple days ago I confirmed that these photos were from a special 1959 Jeep Calvacade, organized as one of many events during the 1859-1959 Rush to the Rockies Centennial Celebration. 

I’d love to get a digital copy of the below brochure if anyone has one.


Some folks attached these flags to their rigs.


I hope to gather more information about the Jeep Cavalcade soon.  In the meantime, I’ve only been able to document that one of these photos appeared in print in the December 28, 1959, issue of Life Magazine (the one below).

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Gone Camping

• CATEGORIES: Features

Time to escape connectively … we expect to be out of service for a couple days. Enjoy the posts.


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1945 Photo of Ford GPA (SEEP) on ebay

• CATEGORIES: Features, GPA (SEEP), Old Images

The GPA doesn’t look customized to me. However, the photo itself looks doctored, as if the GPA wasn’t photographed at that spot.

View all the information on eBay

“1945 Press Photo Ray Bridges in a customized Jeep in Birmingham. This is an original press photo. Ray Bridges, Birmingham, Jeep loses decision Photo measures 10 x 8.25 inches. Photo is dated 9-27-1945.”

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1959? Vehicles Doing World’s Work Brochure

• CATEGORIES: Advertising & Brochures, Features

Thanks to Ted for letting me borrow and scan this brochure. It will be the basis of the next poster, though I will be making some changes to it. I *think* this is a 1959ish brochure, as the truck/wagon windshields are still two piece, yet there is no DJ-3A Surrey.

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1946 Testimonial by Hickok Oil

• CATEGORIES: Documents, Features • TAGS: .

This testimonial was dated October 31, 1946.


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Customized Jeep on Top Gear (Philippines)

• CATEGORIES: Features, Jeep Rods

This jeep out of the Philippines might make an appearance at SEMA.



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No Updates Sunday

• CATEGORIES: Features, videos

Updates resume Monday morning.

Meanwhile, check out Post Cereal’s May, 1954 contest in this video. “Just think what a picnic your family could have with a Willys Jeep!”

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Jeep Sales Kit on eBay

• CATEGORIES: Advertising & Brochures, Features

UPDATE: This is back on eBay.

View all the information on eBay

“JEEP Sales Kit for CJ-3B, CJ-5, CJ-6, Vintage!
All interior items are in excellent condition. The large envelope is rough around the edges.

Envelope to hold all items “THIS KIT WILL SELL THIS JEEP”
Specifications on CJ-3B, CJ-5, CJ-6
Round Paper Hang Tags
Assoc Salesman’s Prospect Book
List of target clients (Farm, Construction, Automotive, Government
Punch-out paper arrows to apply to vehicle
Master Owner Record
Features fold-out: 4-wheel drive, traction, power, etc”

cj5-sales-kit-willys9 cj5-sales-kit-willys10 cj5-sales-kit-willys11

cj5-sales-kit-willys14 cj5-sales-kit-willys12


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1941 Photo of Landing Jeep off Barge Test **SOLD**

• CATEGORIES: Bantam-FordGP-WillysMA-EarlyJPs, Features, Old Images

UPDATE: **SOLD** Was on eBay.

I can’t tell for sure, but that might be a Ford GP. The hood doesn’t look very tall to me. The date makes it probable.

“This is an original press photo. New River, N.C. — Jeep splashes shoreward from a marine landing barge during maneuvers of the Marines Amphibious Force. Sturdy little car tows a light field piece.Photo measures 8.75 x 7.25inches. Photo is dated 11-25-1941.”

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Blue Ridge Jeep Run 2018

• CATEGORIES: Event, Features

Some of the folks from Alaska Or Rust got together last weekend for a trip into the Blue Ridge Mountains via Skyline Drive, Shenandoah National Park, Rockytop Overlook, Blue Ridge Parkway, and a few other places (I don’t have a map of their exact route).  If you have Facebook, you can view all the pics Bill Reiss took here: https://www.facebook.com/photo.php?fbid=10156047526007987&set=a.10156047528832987&type=3&theater

See a sampling of Bill’s photos below:




blue-ridge-jeep-run-2018-14 Continue reading

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Photos From the 2018 Southeast Jeep Get Together

• CATEGORIES: Event, Features

Maury shared these photos from last weekend’s 2018 Southeast Jeep Get Together. It looks like there was (finally) some good, sunny weather!

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1960 Aspen Jeep Travel “Little Percent” Brochure

• CATEGORIES: Advertising & Brochures, Features

UPDATE II: Here’s the full brochure:

  1. Front and Back cover:


Inside of brochure:1960-jeep-trips-little-percent-brochure2

UPDATE: Thanks to Andy for inspiration.  I located a photo of the founder of Little Percent, Natalie Gignoux, in a CJ-3A. You can view some other, non jeep photos, here.

Natalie Gignoux (b1940-d2009) first opened the “Little Percent Taxi”, originally a jeep service to help folks around Aspen. In 1955 she bought a taxi service. In 1962 she sold out to another taxi service. In 2009 she passed away in Glenwood Springs, Colorado. Some history (which I hope to wind into more of a narrative):

  1. Why Natalie went to Aspen: https://books.google.com/books?id=gr-BAAAAMAAJ&q=natalie+gignoux&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIODAD “Natalie Gignoux first came to Aspen because her aunt had asked her to make sure that her cousin went back to .. [college?] .. only snippet displayed)
  2. Article on the Taxi Service: https://www.aspentimes.com/news/local/willoughby-not-everyone-enjoys-a-jeep-tour/
  3. Aspen history: https://www.aspenjournalism.org/2017/01/11/aspen-ski-history-timeline/
  4. Natalie helps with Operation Ski Lift: https://www.aspentimes.com/opinion/columns/tony-vagneur-saddle-sore-169/
  5. Natalie enters jeep race in 1952: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19520904.2.4&srpos=17&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
  6. Natalie buys Taxi Service: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550203.2.3
  7. Wins second place in float contest: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550113.2.38&srpos=1&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
  8. Natalie sells out in 1962: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19621214.2.24&srpos=3&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-
  9. Jeep Trip to Gen Canyon, Colorado: https://books.google.com/books?id=M4pkDQAAQBAJ&pg=PA2&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIMjAC#v=onepage&q=natalie%20gignoux&f=false
  10. By 1976, Natalie was Aspen’s Ticket Sale Manager: https://books.google.com/books?id=uvT6l5Z5bVkC&pg=PA16&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEILjAB#v=onepage&q=natalie%20gignoux
  11. Natalie’s obituary: http://www.tributes.com/obituary/show/Natalie-A.-Gignoux-86916951

2018-09-13 — Original Story was about the brochure on eBay.


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Enjoying Patterson

• CATEGORIES: Features

No updates Monday.

Karson and his girlfriend Mariah are visiting Seattle, so I took them on a short drive in Patterson. Karson wanted to drive, and though he’d never driven a stick, let alone a column shift, he gave it a try. He only stalled it once (though we never got out of first gear).

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1962? Jeep Family Brochure

• CATEGORIES: Advertising & Brochures, Features

This one was on eBay. I thought I would win it on Sunday, but someone outbid me at the last minute. Anyone have an electronic scan of the folded-out page? I’d like to use it to make another poster similar to last year’s poster.

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1957 Photo of Landing Craft Retriever and M-38 on eBay

• CATEGORIES: Features, Old Images

That Landing Craft Retriever looks like a real-life transformer!

View all the information on eBay

“1957 Press Photo Fort Story, Virginia-An Army landing craft retriever and Jeep. This is an original press photo. Fort Story, Virginia-The Army’s conventional “jeep” squeezes over to the side of the road to make room for a new landing craft retriever. Weighing 101 tons, the LCR is 75 feet long, 38 feet wide and 23 feet high. It is used by the Army to repair over-turned or beached landing craft. It can drive over the craft and lift it for re-floating or repair, much like vehicles utilized in lumber yards. (US Army-ships-boats & crafts) Photo measures 9 x 7.25 inches. Photo is dated 05-07-1957.”

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FC-170 Ashtray Southern California eBay

• CATEGORIES: Features • TAGS: .

Neat piece.

View all the information on eBay

“Up for your consideration is this Vintage 1950s RARE Dealership Promo JEEP Willys FC 150 or FC 170 TRUCK Chrome Desktop ASHTRAY. I’m not certain which year of these trucks this is and will leave that up to the experts. Ashtray is in pre-owned condition and shows some scuffs and light pitting to the chrome from use and age. Measures a 6″ diameter. Don’t miss out you’ll be hard pressed to find another.”


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1944 Photo of Invasion of Hollandia on eBay

• CATEGORIES: Features, Old Images

I had to look up Hollandia. The Battle of Hollandia was part of Operation Reckless.

View all the information on eBay.

“1944 Press Photo US Army jeep & troops leave landing boat, invasion of Hollandia. This is an original press photo. We invade Hollandia. Troops and an army jeep leave a landing boat during the invasion of Hollandia by the amphibious forces.Photo measures 9 x 7.25inches. Photo is dated 04-26-1944.”



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Year? Willys 475 4WD Ambulance French Brochure on eBay

Here’s an unusual Willys ambulance brochure in French.

View all the information on eBay

“Original Willys Ambulance folder brochure. Covers MIL-NER model 475 (4WD). Brochure is in French language ONLY. NO English. Measures about 8-1/2″ x 11″. Used Condition. Shows wear, stains.”



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1940s? Canadian-French Jeep Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features

UPDATE: **SOLD** Was on ebay.

Late 40s brochure based on one of the drawings, which has bumper gussets and the CJ-2A-type transfer case crossmember.

View all the information on ebay

“JEEP WILLYS 1950s dealer brochure – French – Canada – ST501000818”





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CJ-3B Rebuilt, Then Used to Raise Money for Parkinson’s

• CATEGORIES: Features

Canadians Kurt Luchia and his father Perry, who was suffering from Parkinson’s, rebuilt a 1956 CJ-3B. This past summer (2018) Kurt drove it from Melfort to Moose Jaw, Canada (355 KM), to raise $3550 for Parkinson’s research. You can read the article here:


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1973 Bobcat Body Ad

• CATEGORIES: Advertising & Brochures, Features

Jim shared this magazine advertisement featured in the August 1973 issue of Four Wheeler Magazine.


For comparison, two years earlier, in 1971, this ad below was published in PNW4WDA Region 1 directory.


A 1970 Four Wheeler article that introduced the Bobcat body to folks outside the Pacific Northwest featured this logo, which was used in both ads above.


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1950 Press Photo of William Wilson in Korea on eBay

• CATEGORIES: Features, Old Images

Pfc. William Wilson isn’t in Arkansas any more! Boy that looks miserable.

View all the information on eBay

“1950 Press Photo Pfc. William Wilson scoops snow from his jeep in North Korea. This is an original press photo. Pfc. William Wilson, Little Rock, Arkansas, a jeep driver in the 10th Corps, starts the long, hard task of scooping the snow from his jeep by hand. Snow and bitter cold have hampered UN operations in Korea almost as much as the enemy. Photo measures 6.25 x 9.25 inches. Photo is dated 12-08-1950.



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1943 Photo of Patrol Jeep at Pigeon Key **SOLD**

• CATEGORIES: Features, Old Images

UPDATE: **SOLD** Was on eBay.

Nice USCG-related photo.

“1943 Press Photo Patrol Jeep Checks Out With Guard Before Leaving Pigeon Key, FL. This is an original press photo. To the U.S. Coast Guard falls the task of guarding Florida’s overseas highway, which links Key West, site of a naval operating base, with the mainland. at Pigeon Key, midway on the 7-mile bridge, is a Coast Guard patrol base. Here a jeep on patrol checks out with the guard before leaving the base. Photo measures 10 x 8.5 inches. Photo is dated 3-16-1943.”



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European Fire Jeeps

• CATEGORIES: Features, Fire/Police/Industry Vehicles

The “Just a Car Guy” website featured fire fighting jeeps in a “European Fire Fighting jeeps” post (at least some of which came from the CJ-3B Page).