I saw these on eBay and decided to snag them. I’d guess they were produced circa 1960? For some reason the jeeps are printed backwards, with the steering wheel and gas inlet on the passenger side. While there are lots of details, a battery box lid detail was not included, so either it was an oversight or the artist didn’t care or it was a post ’62 illustration.
Features Research Archives
1949 Spanish Ad for the Willys Jeep Truck on eBay
Lots of text on this Willys Jeep Truck ad.
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IN ENGLISH: Jeep Trucks: Work with Less Cost
The ‘Jeep’ Trucks have been designed to lower transportation costs and to give safe performance under the toughest working conditions. They consume less oil and less gasoline, the longer they last longer, and their functional design makes them easier to preserve and repair.
Four-wheel drive models, with a capacity for 1 ton of payload, are built “on purpose” for heavy duty off the road. Conventional rear wheel drive models can handle 3/4 to 1 ton of payload and their economical performance on the road is unmatched.
In both types we offer a wide selection of standard body styles, all with fully enclosed cab, suitable for any climate, and in the four-wheel drive models, the motive power take-off is optional.
July 1945 Press Release Photos #11 & #13
Below you’ll find Press Release Photos #11 & #13. The seller did not have #12, so at this point I’m left to guess what #12 was. My best guess is that given #11 shows a half top and #13 shows no top, that #12 may have been an image that included some version of the full top.
Photo #11 shows the half or front top:
Possible Photo #12: These images were published in an article on the introduction of the jeep. The top photo is press photo #13, which adds weight to the bottom photo being #12:
The original photo caption for the bottom photo would likely have been identical to #11 and #13’s captions, except that the last sentence probably read, “Here it is shown with both tops up“.
Photo #13 shows the jeep without a top:
Press Photo #14? Finally, there’s this photo which shows the windshield down. It could easily have been Photo #14 as it was taken in the same location, but I have no evidence such a photo was included in the press kit.

PHOTO CREDIT: https://www.topspeed.com/cars/jeep/2016-jeep-wrangler-75th-salute-concept-ar173805.html
If this was actually included in the press kit at photo #14, the caption for the photo would likely have been identical to #11 and #13’s captions, except that the last sentence probably read, “Here it is shown with the windshield down“.
Two Die-Cut Warn Hub Brochures Compared
Barney sent me a Warn Locking Hub brochure which turns out to be a match for a similar Warn Lockomatic Hub brochure I already had. These are rather small (about 4″ in diameter), so I’m surprised either one survived as well as they have.
One thing that’s evident from these brochures is that the Lockmatic hubs lacked the rings (or perhaps indents or groves are better terms) on the lower portion of the hub that the Locking Hubs had.
This photo shows the fronts:
Here are the opened brochures:

And these are the backs:
1947 Article About Italian “Jeep Squads”
UPDATE: Mark shared a link to a “Reparto Celere” model jeep: https://www.carmodel.com/edicola/itapolc052/1-43/jeep/willys-reparto-celere-polizia-1945/63694
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Original Post: A December 12, 1947, article in the Austin American-Statesman showed an image of an Italian “Police Squad” jeep breaking up a crowd. The phrase “Reparto Celere” translates to Express Department in English, but I doubt that’s a correct interpretation.
November 1961 Jeep News
Barney from Barney’s Jeep Parts sent November 1961 edition of the Jeep News our direction. The FJ-3A makes a big splash with a variety of images on page 4. Several Jeep Clubs, including California’s Auburn Jeep Club, Denver’s Mile-High Jeep Club, and Washington’s Trailer Breakers Jeep Club get mentioned. One article highlight’s Buddy’s win of a Surrey and Sailboat from the Del Monte Contest and includes an image.
There’s also a mention of photos and writeup about the Jeep Jamboree in the December 1961 issue of Argosy Magazine, but I cannot seem to find the issue on eBay.
CJ-5 Glass Coasters
These two glass coasters popped up on eBay last week for a reasonable price. Strangely, the image of the jeep is reversed. The gas inlet and steering wheel appear to be on the passenger side in the image.
1944 Photo of Sgt. Baker Digging Out Jeep on eBay
That soldier looks awfully clean for being in the process of digging out a jeep. Even the lighting looks staged to me.
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“1944 Press Photo Sgt. John Baker digs a Jeep out of the Marianas Island mud. This is an original press photo. A 7th AAF base in the Marianas — Staff Sgt. John W. Baker, 920 York Street, Cincinnati, Ohio, transportation sergeant for a 7th AAF fighter group in the Marianas, slugs it out with General Mud, which occasionally masters even the powerful jeep. A modern building program is rapidly doing away with such troubles as these as Americans convert the Marianas into giant air bases. Baker, a veteran of the Saipan operation, formerly worked as a machine operator for the G & G Manufacturing Company, now the Crosley Corp. in Cincinnati. He holds the Soldier’s Medal for heroism in rescuing trapped crew members from a crashed and burning bomber in the Hawaiian Islands last December.Photo measures 8.25 x 10inches. Photo is dated 12-08-1944.”
July 1945 Press Release Photo #10
This was labeled press photo #10. Like the other press photos, this memorable family picnic photo with the jeep and camper appeared in multiple publications. The marking on the bumper is X32.
1948 Willys Jeep Pocket Calendar on eBay
UPDATE: I thought the one had sold, but it’s back on eBay, with a price drop down to $33.49 (Was $49.99).
(02/29/2020) Chris spotted this odd Willys Calendar. It’s got an imprint of a horse head on it, but we didn’t understand why that might be. It appears these were produced for the Ohio Willys Sales Company, of Cleveland, Ohio.
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“6 5/8″ TALL X 3 3/4″ WIDE
ALL PAGES ARE THERE
CONDITION AS PICTURED – PLEASE ZOOM IN AND LOOK AT ALL PICTURES.”































