Neat old postcard. Seller has multiple postcards. Includes images of an early wagon and a CJ-2A.
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“Print. ca 1947. Albuquerque, NM. Tovrea Equipment Co., Willys Jeep Dealership.”
Neat old postcard. Seller has multiple postcards. Includes images of an early wagon and a CJ-2A.
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“Print. ca 1947. Albuquerque, NM. Tovrea Equipment Co., Willys Jeep Dealership.”
I don’t think I’ve documented this ad. I can’t remember seeing one that included a photo/illustration of just the body (lower right corner).
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“Vintage 1949 Magazine Ad For Jeep
A Full Page Ad for Jeep, “The Jeep Station Wagon – a roomy, comfortable passenger car and a practical utility vehicle for family and business errands.” The backside is an article with picture. Also included are pages with articles and an Ad for “Volt Athletic Equipment”.
The Ad measures approximately 13 1/2″ x 10 1/2″. It is in good vintage condition with discoloration due to age. The Ad is kept in a clear plastic bag with cardboard so it doesn’t get bent.”
UPDATE II: It appears there were two models of the Cargo-Personnel Carrier. One brochure shows that the Willys-Overland Export Company was the only entity offering this no-door Cargo-Personnel Carrier internationally (no mention of “Willys Motors” on the end of the last page of the brochure, but the bottom brochure’s last page shows both names). Here are the brochures’ cover pages side by side:
Both are currently listed on eBay. Here’s the first:
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UPDATE: This is a complete Willys Cargo-Personnel Carrier brochure.
This advertisement for Willys-Overland’s newest ‘Jeep’ Station Sedan was published April 18, 1948, in the Sunday Star.
This ad for a ‘Jeep’ Caravan was published in The Wilmington Morning Star on November 04, 1947.
This ‘One Versatile Vehicle for 1001 Jobs’ ad was published in the March 28, 1947, issue of the Wilmington Morning Star.
This May 23, 1943, American Car Company Ad was published in the Evening Star, out of Washington, D. C.. Given Bantam lost the production contract in 1941, it seems an unusual ad, especially many folks probably hadn’t heard of nor seen a Bantam vehicle.
The price has been dropped to $11.25 (plus $4.95 shipping) for this 4-page brochure.
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“1959 Willys Jeep Estanciera Sales Brochure & Specifications In Spanish Text.
The inside pages have several illustrations of the Jeep doing various jobs.
The back page has a list of specifications.
Pages: 4
Details: W 8.5 x H 11 x D 0.1”
This is an odd brochure. It’s titled, “Let’s Keep Them Running”. The front page has some of the poorer illustrated trucks and wagons. All the vehicles look a little off in terms of size and styling.
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“Original salesman’s part color catalog , 8.5 x 11 , 12 pages , 3 file holes at edge , shows and describes the parts dept. and including merchandising information with photos .”
Here’s another unusual brochure. It’s titled, “What Good Service Can Mean”. It includes an questionnaire, which is at the end of the list of images.
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“Original salesman’s part color catalog , 8.5 x 11 , 12 pages , 3 file holes at edge , also includes non color sales sheet , 8.5 x 11 , 2 pages , shows and describes Willys service department”

The Quiz: