UPDATE: I’ve been looking for one of these since I first saw one on eBay in 2013. I scored one earlier this month on eBay. Along with it came the post card below.
Advertising & Brochures Research Archives
1947 ‘Jeep’ Greenkeeper’s Best Friend Ad on eBay
Not many of these ads left.
View all the information on eBay
“HIS IS A COLOR ORIGINAL 1947 MAGAZINE AD FOR THE JEEP-WILLYS OVERLAND MOTORS THE GREENKEEPER’S BEST FRIEND IS THE UNIVERSAL JEEP….IT IS IN EXCELLENT CONDITION,MEASURING 8″ X 11″..POSTAGE ON 1 ITEM IS THE SAME PRICE AS FOR 1000….PLEASE VIST MY E-BAY STORE….NOSTALGIA AIRWAYS…..”
2 1961ish Brochures on eBay
There are no bids on this pair of brochures. It’s one of the better prices I’ve seen lately.
View all the information on eBay
“2 Jeep brochures and are in very good condition spots where paper clip was holding together!!!”
1956 CJ-5 Ad
UPDATE: I mistakenly listed this as a 1954 ad. It am told it was actually a 1956 ad.
Andy spotted and bought this 1956 CJ-5 ad on eBay. The jeep has an odd look about it. I think it’s the 1) skinny fenders, 2) thinner than normal hood and 3) odd grille. It makes it feel a little bit like some kind of CJ-4 (though the actual CJ-4 has flattish fenders). The headlights on the grille in the ad look more like 7″ headlights on an MB grille.
For comparison, a 1955 CJ-5:

Jan 1947 Wagon Ad in Holiday Magazine
This “That’s the Car for Me” Ad was in the January 1947 issue of Holiday Magazine and listed for sale on eBay. I don’t remember seeing this one.
Story of the Universal Jeep — Illustrated Booklet **SOLD**
UPDATE: **SOLD** on eBay for $432.
Maury shared this promotional booklet. Looks in better condition than mine.
“The Story of The Universal Jeep. 1950 Willys Overland Promotional Giveaway Comic Book. Fine Condition. Complete comic book, no spine roll, no wear, no marks or creases, very good page color, supple page quality.”
More Unique Warn Brochures
Maury has created the most extensive Warn history that I have seen to date. He just uncovered some additional Warn brochures and has wound them into his already extensive history here:
Below are a couple of interesting ones he’s added. First, this approximately 1953 sales sheet seems to target potential resellers of Warn Hubs (around early 1955 Warn moved to selling hubs only through Willys dealers). I had not idea Warn was advertising in ten different magazines by 1953.
This next brochure is actually a testimonial for Warn. However, it’s hard to read, so I’ve broken it up into sections at the bottom of the post.
Here’s the same brochure lightened and separated for easier reading (sorry the colors aren’t better):


Santa Delivers Old Gold Cigarettes **SOLD**
UPDATE: Tis the season … Craig shared this ad. Was on eBay until it sold. This was published in the December 19, 1942, issue of the Saturday Evening Post, pg 33.
You rarely see Santa delivering packs of Old Gold cigarettes to all the good boys and girls anymore.
Whitco Smoked Jeep Plate Duluth, MN**SOLD**
UPDATE: **SOLD** for $86.76 on eBay. I didn’t expect it would go for that much.
This plate might have been made by the same folks who made the Ramsey plate I have.
“Whitco Jeep Colorado Glass Change Tray Trivet Desk Top Advertising. Clean, no chips or cracks. Please be sure to check all the pictures carefully for condition and size.”
Willys Ambulance Brochure in French **SOLD**
UPDATE: **SOLD** Was on eBay.
This is a neat brochure. Perhaps it’s out of Canada?
“Original Willys Ambulance folder brochure. Covers MIL-NER model 475 (4WD). Brochure is in French language ONLY. NO English. Measures about 8-1/2″ x 11″”























