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Mike spotted this 1960s photo on Facebook. It shows some DJ-3A Dispatchers doing pizza delivery work for Volcano Pizzeria, a North New Jersey pizza place in the 1960s. Mike notes there were a lot of pizza jeeps in the area at the time.
Pizza Jeeps From The Past
These Jeep DJ3A Hardtop Dispatchers were popular delivery vehicles in NEW Jersey during the 1960’s. Chicken Delight, Steve’s Pizza Restaurant, Bruno’s House of Pizza, Sunny Honey Ribs & Chicken, in my area of North Jersey, just to name a few. Back in the day, pizza ovens were placed in the rear behind the drivers seat between the wheel wells. These ovens were kept warm by lighting a can of Sterno and placing it in the oven, got so hot in there the upper rear hatch was kept open or removed. Well, we all know where the gas tank location is on these Dispatchers, yes, that’s correct, right under the Sterno pizza ovens. This is a viable expatiation for why the burned out Chicken Delight Dispatcher I bought back in 1965 for $250.00 caught fire in the first place.
When I got my drivers License and bought a new 1967 Commando, I became designated driver for the gang. In Clifton, (Better known as the town of the living dead) time was heavy on our hands, so our favorite past time was chasing pizza Jeeps, crazy, but true. (Didn’t everybody do this?) Bruno, of Bruno’s House of Pizza, lived in a modest, small house a mile from his business on Route 4 Fairlawn, NJ. When he made pizza deliveries, he also delivered Coke, not unusual right? Well, Bruno delivered the “OTHER COKE” with the pizzas. Needless to say, Bruno ended up loosing his business, his modest small house in Fairlawn, NJ and moved into the BIG HOUSE in Trenton, NJ. (IfyouknowwhatImean). True story.
By the way, did anybody notice how the body sheet metal covers the rear wheels on the Dispatcher pictured above? I’ve never seen that before, trying to figure it out.
Another fantastic story Mike! I’ve never seen a DJ with that wheel coverage either.
I’ve also never heard of chasing pizza jeeps. Kids are creative, right?
Fender skirts maybe???
Here is an article with a lineup of their delivery vehicles. The Jeeps are behind the VW’s. https://www.cbc.ca/news/canada/windsor/jonathan-pinto-volcano-pizzeria-1.3628683
Good find Blaine!
Blaine, Thanks so much for posting this story, Dispatcher pizza Jeeps are one of my favorite Willys Jeep vehicles. I now know the background info on these Volcano Dispatchers. Coincidence, last night I found a posting about Steve’s pizza Dispatcher Jeeps, a local pizza restaurant in East Paterson NJ near my house, I guess it’s double the pleasure, my lucky day. Thanks again, you made my day.
You are welcome. I almost didn’t post that. I am still learning that what is useless info to one person may mean the world to another.
Blaine, join the club! I am never sure what info will be a big hit and what will die a quiet death.
Well gentlemen, let me add my two cents on this big hit quiet death subject, consider me interested in the obscure, the stuff nobody else is interested in. “I like it, Mikey likes it”, pizza Jeeps is a perfect example. Thanks guys for all the insight, I now know that all those exhaust fumes from the Garden State Parkway have affected my brain. (A sense of humor is necessary when your from NJ)