This article from the May 1955 issue of Willys News discusses the ‘new’ Jeep Vehicles and Equipment Cut Costs and Get More Work Done brochure. I’ve included some screen shots from the actual brochure.
Advertising & Brochures Research Archives
Late 1940s Delivery Panel Wagon Brochure
This is a circa 1949 delivery panel wagon brochure marked PDCM1-3CM-949 that highlights the advantages of a Willys Panel Delivery Jeep. It’s a brochure that could act as a mailing brochure as well. What makes the brochure’s design a little unusual is that the first ‘fold’ is vertical, rather than horizontal, making it 17″ by 5.5″ when first unfolded.
If folded, this was the 8.5″ by 5.5″ front page:
When unfolded, this makes a 17″ x 5.5″ graphic:
If unfolded all the way, this 17″ x 11″ complete foldout:
Service Station Merchandising Contest Winner
A service station merchandising contest in 1955 was sponsored by the B.F. Goodrich company. Six cream, blue and red CJ-5s were given away as prizes. The article was published in the May 1955 issue of Willys News.
Feb 1961 Busy Bee Equipment Brochure
This February 1961 mailing brochure marked Form No. DM61-02 highlights the advantages of a jeep. This particular brochure has some wear and a stain, so isn’t an ideal example.
If folded, this was the 8.5″ by 5.5″ front page:
The 8.5″ x 11″ interior:
If unfolded all the way, this 17″ x 11″ complete foldout:

1955 Gravity Dump Modification
There were several articles that made the June 1955 issue of Willys News worth purchasing, even if the price was higher than I wanted. Case in point is the gravity dump box idea below. Perhaps someone can recreate this rare mod?
Swedish CJ-3A Jeepen Brochure
I may not be able to read this brochure from Sweden, but I like the pictures :-). I guess no one else on eBay could read it either, which is why I got it for next to nothing.
Jeep Corn Picker Brochure Manual **SOLD**
This is a rare Corn Picker brochure that was on eBay. Given the reference to the ‘Jeep’ Tractor, this would have been published around 1951 or 1952 (no mention of the CJ-3B).
Four In Una Jeep Movie Poster From Italy
Safari-Kar International DJ-5 Brochure
Thanks to Gayland for sharing this brochure and much more. I’ve got to go through the rest and figure out a good way to share some info, but I thought this was worthy of it’s own post.
Note: Another firm started up about the same time as Safari-Kar on the east coast.


























