Advertising & Brochures Research Archives

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Service Station Merchandising Contest Winner

• CATEGORIES: Advertising & Brochures, Features, Old Images, Old News Articles • TAGS: This site contains affiliate links for which I may be compensated.

A service station merchandising contest in 1955 was sponsored by the B.F. Goodrich company. Six cream, blue and red CJ-5s were given away as prizes. The article was published in the May 1955 issue of Willys News.

1955-05-willys-news-cj5-contest-winner-service-station-pg5-3

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Feb 1961 Busy Bee Equipment Brochure

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

This February 1961 mailing brochure marked Form No. DM61-02 highlights the advantages of a jeep. This particular brochure has some wear and a stain, so isn’t an ideal example.

If folded, this was the 8.5″ by 5.5″ front page:

1960-jeep-approved-equip-brochure1

And this the back: 1960-jeep-approved-equip-brochure2

The 8.5″ x 11″ interior: 1960-jeep-approved-equip-brochure3If unfolded all the way, this 17″ x 11″ complete foldout:
1960-jeep-approved-equip-brochure-joint-lores

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1955 Gravity Dump Modification

• CATEGORIES: Advertising & Brochures, Features, Old Images, Old News Articles • TAGS: , This site contains affiliate links for which I may be compensated.

There were several articles that made the June 1955 issue of Willys News worth purchasing, even if the price was higher than I wanted. Case in point is the gravity dump box idea below. Perhaps someone can recreate this rare mod?

1955-06-willys-news-gravity-dump1 1955-06-willys-news-gravity-dump2

 

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Safari-Kar International DJ-5 Brochure

• CATEGORIES: Advertising & Brochures, DJ-5 & DJ-6, Features • TAGS: This site contains affiliate links for which I may be compensated.

Thanks to Gayland for sharing this brochure and much more. I’ve got to go through the rest and figure out a good way to share some info, but I thought this was worthy of it’s own post.

Note: Another firm started up about the same time as Safari-Kar on the east coast.

Safari-kar international brochure

safari-kar-brochure2 safari-kar-brochure3 safari-kar-brochure4

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1950s Willys German Jeep Brochure **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: Sold on eBay for $26.00

“This auction consists of two items: a heavily illustrated 68-page Jeep Vehicle Catalog and Parts Price List number 12 dated January 1956 for a company called Jeep Service Dipl.Ing. E. Stahl & Co. in Vienna, Austria, AND a 12-page parts price list dated 1 January 1956 for the US Military Model MB jeep from the same firm. The smaller catalog is attached inside the front cover of the larger 6 x 8-¼ inch catalog.”

1950s-german-stahl-willys-overland-book1

1950s-german-stahl-willys-overland-book2

1950s-german-stahl-willys-overland-book3

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