Magazine Research Archives

Jeeps filled magazines in various ways. Some magazines reported on brand new ‘Blitz Buggy’ and other important develops about the jeep during WWII. Others reported on the changing models during its civilian life. Still others showcased how jeeps were used and the modifications done to them.

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Summer 2020 Dispatcher Magazine

• CATEGORIES: Features, Magazine This site contains affiliate links for which I may be compensated.

The Sumer 2020 Dispatcher Magazine arrived in my mailbox this weekend. Jim Allen’s feature article on the Jeepster Commando designs was particularly interesting. I knew there were a variety, but I didn’t know there were this many!

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1941 Look Magazine Article “Hell on Wheels”

• CATEGORIES: Bantam-FordGP-WillysMA-EarlyJPs, Features, Magazine This site contains affiliate links for which I may be compensated.

The August 26, 1941, issue of Look Magazine included this large photo of a Bantam BRC-40. The caption, presumably written by the author of the article, Henry McLemorehistor reads:

THIS MOBILE CHIROPRACTOR I am driving is a half-ton reconnaissance car known to the unit as a Peep or Bo-Peep. It’ll go 60 mph, packs two machine guns, a crew of four. It will take you anywhere, provided you can hang on–actually covering worse terrain than a tank. As soon as the Army has enough Peeps, they will replace motorcycles as dispatch and reconnaissance vehicles. Like all armored-division vehicles, the Peep has four-wheel drive and handles as easily as the highest priced pleasure car. The difference is that you sit on a thin cushion over a steel seat and buckle yourself down with an airplane safety belt. “

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The above photo is from this two page spread:

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This is the magazine cover:

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1946 Plans for Electric Jeep in Mechanix Illustrated

• CATEGORIES: Features, Magazine, Models, Old Images, Old News Articles • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: I wonder if this electric jeep pictured in the November 05, 1943, issue of the Arizona Republic newspaper was the inspiration for the Jeep for Junior published in 1946?

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The post originally ran in 2014: These plans for an “Electric Jeep for Junior” come from a September 1946 Issue of Mechanix Illustrated Magazine.

Search ebay for original issues of the September 1946 issue of Mechanix Illustrated

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January 1950 Pop Mechanics Sky-High Painter

• CATEGORIES: Features, Fire/Police/Industry Vehicles, Magazine, Old Images This site contains affiliate links for which I may be compensated.

Gayland spotted this unusual setup for painting tall places from a jeep. This was published on page 114 of the January 1950 issue of Popular Mechanics. Just hope it isn’t a windy day!

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The is a better look at the rigging:

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And a close up of the jeep:

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1959 Review of the Willys Wagon and Land Rover

• CATEGORIES: Features, Magazine This site contains affiliate links for which I may be compensated.

This three-part article appeared in the August 1959 issue of Car Life magazine. The first two-page article is a general look at both vehicles. Then, there’s a long review of the Willys Wagon followed by a long review of the Land Rover. I got the sense that the reviewer Mr. Jim Whipple was more impressed with the Land Rover than the wagon. You be the judge….

General review:
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Willyls Wagon review:

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King Top Manufacturing Company

• CATEGORIES: Advertising & Brochures, Features, Magazine • TAGS: , This site contains affiliate links for which I may be compensated.

UPDATE: This post has been merged and reworked after I figured out that the two tops were actually related. 

In July of 1963, Fresno-based Automotive Fiberglass Company placed an advertisement in Four Wheeler magazine for its new fiberglass hardtop. I wonder if the builder of this top was also a member of the Fresno Jeep Club?

This is the 1963 ad:

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July 1963 Ad from Automotive Fiberglass

This Automotive Fiberglass top appeared on a CJ-5 for sale in Fresno in 2010. It is the only jeep I’ve seen with an Automotive Fiberglass Top:

CJ-5 with 1963 fiberglass hardtop from Automotive Fiberglass. 

TIMELINE —
July 1963:
Automotive Fiberglass places ad in Four Wheeler Magazine;

November 1963: Top King Manufacturing files design patent for an altered version of the Automotive Fiberglass top;
February 1964: Top King top is advertised in the Four Wheeler Magazine;
September 1964: A more detailed ad is placed in Four Wheeler Magazine.

A few months after the Automotive Fiberglass advertisement, two design patents were filed and assigned to Top King Manufacturing. You’ll note that the rear side-angle has been reversed. The mid-section insert piece for the side was also changed, altered from a triangle shape to a rhombus shape.  Here’s the design patent information from the Official Gazette of the United States Patent Office:

 

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November 1963 Design Patent filing for Top King. Note that I haven’t had the time to investigate the designers mentioned in the patent. 

By February 1964, King Top was advertising the newly redesigned top in Four Wheeler Magazine. Curiously, the company listed its name as the Top King Fiberglass Company rather than Top King Manufacturing (could be a relic from the Automotive Fiberglass company days):

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February 1964 Ad from Top King.

Seven months later, this second ad was placed in the September 1964 issue of Four Wheeler Magazine. The company had corrected its name for the ad back to Top King Manufacturing. Additionally, Top King announced it would soon have flatfender versions of the top available, along with a half cab version. Have any of these survived?

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September 1964 Ad from Top King Manufacturing.

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August 1953 Article “Jeeps Goes International”

• CATEGORIES: Features, Magazine This site contains affiliate links for which I may be compensated.

I bought this August 1953 issue of Cars magazine for the jeep article, but it also has all kinds of interesting information in it. The article “The Jeep Goes International” by Evan Jones highlights how various companies in different countries were capitalizing on the demand for jeep vehicles by manufacturing jeep-like vehicles of their own. The story discusses the new Austin Champ, the Fiat Campagnola, the Land Rover, and the Delahaye V.I.R.

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