This salesman brochure was a part of the salesman training brochure above.

Advertising & Brochures Research Archives
1950-51 “Joe Booth Gets A Break” Training Document on eBay
Here’s another training document on eBay.
View all the information on eBay
“Original salesman’s part color catalog , 8.5 x 11 , 12 pages , 3 file holes at edge , also includes non color sales sheet , 8.5 x 11 , 2 pages , shows various Willys features , descriptions , etc .”
“Joe Booth Gets A Break” Quiz
1950-51 “Willys Makes Sense” Training Brochure **SOLD**
Andy shared the Willys sales training document. I’d buy it at a cheaper price.
View all the information on ebay
“Original salesman’s part color catalog , 8.5 x 11 , 12 pages, 3 file holes at edge , also includes non color sales sheet , 8.5 x 11 , 2 pages , shows various Willys features , descriptions , etc .”
Cameron Oil Tools Ad
Roberto Flores shared this magazine ad, reprinted in a book.
Roberto wrote: “I have just scanned this image from “The American Jeep in War and Peace”, by Kurt Willinger and Gene Gurney, Crown Publishers. I love the image: at least for me it depicts my idea of jeep: adventure, freedom, friendship, nature… Although I have been searching for this at the net, I couldn´t find it.”
1955 Lift-o-Matic Hydraulic Tailgate Brochures
Here’s a second set of Lift-O-Matic Hydraulic Tailgate brochures.
ORIGINAL POST (02/23/2013): This was sold in 2013 on eBay.
1959? CJ-3B/Mitsubishi Poster/Brochure on eBay
Here’s an unusual brochure that folds out to a 16″ x 19″ poster. Price would have to drop for me to consider it.
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“Original part color folder , 8 x 9.5 folded , 16 x 19 unfolded , opens to a poster .”
1959? Vehicles Doing World’s Work Brochure
Thanks to Ted for letting me borrow and scan this brochure. It will be the basis of the next poster, though I will be making some changes to it. I *think* this is a 1959ish brochure, as the truck/wagon windshields are still two piece, yet there is no DJ-3A Surrey.
Jeep Sales Kit on eBay
UPDATE: This is back on eBay.
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“JEEP Sales Kit for CJ-3B, CJ-5, CJ-6, Vintage!
All interior items are in excellent condition. The large envelope is rough around the edges.
Includes:
Envelope to hold all items “THIS KIT WILL SELL THIS JEEP”
Specifications on CJ-3B, CJ-5, CJ-6
Postcards
Round Paper Hang Tags
Assoc Salesman’s Prospect Book
List of target clients (Farm, Construction, Automotive, Government
Punch-out paper arrows to apply to vehicle
Master Owner Record
Features fold-out: 4-wheel drive, traction, power, etc”

1960 Aspen Jeep Travel “Little Percent” Brochure
UPDATE II: Here’s the full brochure:
- Front and Back cover:
UPDATE: Thanks to Andy for inspiration. I located a photo of the founder of Little Percent, Natalie Gignoux, in a CJ-3A. You can view some other, non jeep photos, here.
Natalie Gignoux (b1940-d2009) first opened the “Little Percent Taxi”, originally a jeep service to help folks around Aspen. In 1955 she bought a taxi service. In 1962 she sold out to another taxi service. In 2009 she passed away in Glenwood Springs, Colorado. Some history (which I hope to wind into more of a narrative):
- Why Natalie went to Aspen: https://books.google.com/books?id=gr-BAAAAMAAJ&q=natalie+gignoux&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIODAD “Natalie Gignoux first came to Aspen because her aunt had asked her to make sure that her cousin went back to .. [college?] .. only snippet displayed)
- Article on the Taxi Service: https://www.aspentimes.com/news/local/willoughby-not-everyone-enjoys-a-jeep-tour/
- Aspen history: https://www.aspenjournalism.org/2017/01/11/aspen-ski-history-timeline/
- Natalie helps with Operation Ski Lift: https://www.aspentimes.com/opinion/columns/tony-vagneur-saddle-sore-169/
- Natalie enters jeep race in 1952: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19520904.2.4&srpos=17&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
- Natalie buys Taxi Service: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550203.2.3
- Wins second place in float contest: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19550113.2.38&srpos=1&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-#
- Natalie sells out in 1962: https://www.coloradohistoricnewspapers.org/cgi-bin/colorado?a=d&d=ADT19621214.2.24&srpos=3&e=——-en-20–1–txt-txIN-Natalie+gignoux——-0-
- Jeep Trip to Gen Canyon, Colorado: https://books.google.com/books?id=M4pkDQAAQBAJ&pg=PA2&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEIMjAC#v=onepage&q=natalie%20gignoux&f=false
- By 1976, Natalie was Aspen’s Ticket Sale Manager: https://books.google.com/books?id=uvT6l5Z5bVkC&pg=PA16&dq=natalie+gignoux&hl=en&sa=X&ved=0ahUKEwiFz7-E3ePdAhVQb30KHZO4ANkQ6AEILjAB#v=onepage&q=natalie%20gignoux
- Natalie’s obituary: http://www.tributes.com/obituary/show/Natalie-A.-Gignoux-86916951

CREDIT: Aspen Historical Society.
2018-09-13 — Original Story was about the brochure on eBay.




























