emailNeed to contact me and don't have my email? Click on email button.
Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example. This section used to be split into jeeps, parts and other categories, but recent changes to eBay will require this information to be recoded.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
Here’s another ad I’ve not seen. This was in Motor magazine’s April 1953 issue.
View all the information on eBay
UPDATE: I discovered going through my files that there were at least two version of the Jamaica brochure. The top brochure has Form number 5CM-SWC2-451-GG, suggesting this was produced in April, while the bottom one is Form number 2CM-SWC2-2-551-GG, which suggests the second one was produced in May.
The interior pageThe back page seems to be the only difference.
The interior seems the same:
============================
Original posted June 20, 2023: This Willys Wagon brochure highlights Willys Overland station wagon’s Jamaica color-choice styling. The brochure includes a cutout of the wagon that swings to the left. That got me thinking … did Willys-Overland ever produce a similar cutout brochure for the Grand Canyon and Caribbean models?
This is the front of the brochure:
The wagon image is actually a cutout that folds left to reveal the interior of the wagon:
This is the back of the brochure:
This information is consistent with a post I published late last year which showed brochures highlighting the color choices for the Jeepster and Wagon. Below is the wagon brochure:
This 1951 brochure gives a branding name to each color choice: Jamaica, Grand Canyon, and Caribbean. Note that this four-page brochure includes the Willys Makes Sense slogan from the Willys Makes Sense campaign the company implemented across it’s adverting in 1951:
Over the past couple of days I’ve turn my attention to the disaster that is the ‘jeep’ office. My library of non jeep books and jeep books and jeep toys and other jeep stuff has remained mostly stored for the past two years in this tiny office that’s part of the shop. This is one room that has undergone almost no remodeling … and it shows.
I’ve made some progress (just putting up the books and binders in bookcases has made a difference. One of the side benefits of doing this is finding stuff that I have yet to post, such as the pics and Boyertown Economy Delivery brochure below …
One of the jeep photos appears to have a plate dated 1958, so that’s how I am dating this package.
This photo of Norman’s Amoco gas station and garage in Akron, Ohio, includes three CJ-2As with modified bumpers. However, note the “Norman’s” sign. I think that is a neon sign and I’m wondering if that jeep lit up at night. If so, that would a pretty awesome sign!
Here’s a closeup of the sign:
Here’s a closeup of the middle jeep:
UPDATE: I’ve updated this post with a higher quality scan of this brochure.
This is the early 1954 version of truck brochure with the KW stamp, form SD-203-4. It’s the only example I’ve been able to find. The subsequent version, form W-203-5, with a green theme is more commonly found online.
Matt was kind enough to share this rare Station Wagon Sales Kit he procured. You can see all the pics here: https://www.facebook.com/groups/2382510764/permalink/10159709375710765
UPDATE: Here’s a better image of a Bean Model 200F from a November 1958 ad on eBay:
=========================
This post was from August 22, 2012: I show two ads below. John Bean appears to have built both a FC-150 Model 200-F Fire Jeep, and a FC-150 Model-FJ. I don’t know what the difference between the two is.
1. This blown up portion of the ad shows the ad for the Model 200-F from a 1960 Ad
2. This ad is from 1959. I can’t tell what model is shown. These are two of 12 pages in the brochure.
This June 20, 1960, Advertising and Merchandising Bulletin included a wall poster showing new styling changes in the ‘Jeep’ vehicle line. I wish I knew which poster that was.
There is also reference to an ad in the April 25th, 1960, issue of Life Magazine. But, it wasn’t a ‘Jeep’, but rather a Goodyear tire ad that includes a jeep.
Here is the Life Magazine:
This is an ad I’ve never seen. What’s more surprising is that the seller has four of them!
View all the information on eBay
“Carborundum
Willys Jeep Ad
1942 Original ad.
It takes a lot of parts to make a Jeep”
Though the issue doesn’t explicitly say it is the January issue, given it discusses things happening in the future in January of 1967, I believe it is the first issue of 1967.
