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Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example. This section used to be split into jeeps, parts and other categories, but recent changes to eBay will require this information to be recoded.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
It lacks a back panel, but otherwise looks good.
https://saltlakecity.craigslist.org/atd/d/grantsdale-rare-old-jeep-sign/7421635365.html
“This is a super hard to find Lightup Jeep sign from the late 50s. It also has Authorized Willys Dealer on it! Lites up and has no cracks or fading to the lens. The back was broken and removed some time ago. Has the original hanging bracket and all original electronics. Been stored indoors for the last 50 years! This sign is aprox. 3ft x 4ft w/o the arms”
UPDATE IV: Barney sent a photo of his rare Whitco Bikini Top attached to a 1971 CJ-5 (with his dog Manny smiling in the back). While not exactly like the bikini tops we saw in the later 1970s, it likely represents the first production example of what became the bikini top (if defined by attached to the windshield in the front and held in place by straps in the back)
UPDATE III: It appears the definition of the Bimini top is that it is open in the front, which isn’t consistent with the tops we’re discussing below …. I’m trying to determine when/where the top cover originated that, in the front, connects to the windshield, then goes over a mid-bar (usually a roll bar), and, in the back, is held in place by two straps from either side of the top.
Here’s a DIY Bikini top made from a 4-by-4-foot canvas tarp via Four Wheeler Mag: https://www.motortrend.com/how-to/diy-bikini-top-willys-jeep/
UPDATE II: This Whitco brochure shows that the company was advertising a “Bikini” top during the 1960s, though it isn’t the design of top (like the one below) I was hoping to document. This top is closer to a Surrey top design.
UPDATE: Vernon notes that these were also called Bimini tops, a term I think came from the boating world?
Maury asked me if I knew when bikini tops were first produced. I don’t have any information on this. My guess is they arrived for jeeps in the mid-1970s as none of my earlier parts catalogs show the bikini top as an option. Anyone remember when they first started seeing them?
Pic for reference:
Micah shared this ebay auction of a War Bond Poster. The price has already hit $183.49 as of this post with just four hours to go.
View all the information on eBay
“Great original WW2 poster sent to schools for bond or stamp drives to buy jeeps. It measures approximately 35 by 45 inches. Some condition issues, but a great vintage poster. See other auctions for more WW2 posters.”
Here’s a neat matchbook featuring a jeep with a post hole digger. It still has matches.
View all the information on Ebay
“Post WWII vintage matchbook for Jeep – Fort Worth Willys Overland Co., Fort Worth, Texas. Willys Overland Motors, Inc. Toledo Ohio. Great image is very similar to the 1945 press release of the CJ-2A Post-hole digger demo.”
Adam shared this ebay auction for another Quackpot poster. The image below is from a 2013 auction (it’s a better quality image than the one posted to eBay).
View all the information on ebay
“THIS AUCTION IS FOR ONE VINTAGE, ORIGINAL “QUACKPOT MAINTENANCE” U.S. ARMY CONSERVATION PROGRAM POSTER
DATED – 1944, 20X14 INCHES IN SIZE
VERY GOOD SHAPE OVERALL. SOME SMALL TEARS ON EDGES. THE POSTER WAS FOLDED IN THE MIDDLE SO IT HAS A CREASE.
PRINTED ON POSTER: U.S. GOVERMENT PRINTING OFFICE -1944- 0-612414
ARMY CONSERVATION PROJECT NO. 121-021
SHIPPED ROLLED
RARE,VINTAGE JEEP/WW11 POSTER”
UPDATE: This video is making the rounds on FB, again, so, I figured I’d repost it.
Original Post March 2017: Listed as a 1940s promotional film, the inclusion of CJ-5s and the exclusion of DJs and FCs suggests to me it was created in 1955. There’s an extended look at a cargo personnel carrier near the end of the video There are also a variety of specialized equipment and hardtops shown.
I snagged one of these 1956 Willys Export Wagon Brochures Form W-253-6X from eBay.
This is a rare matchbook cover of an early jeep pulling logs with a chain. The matchbook was for the Kansas Willys-Overland, INC, dealership.
View all the information on eBay
UPDATE: Donald was kind enough to share example pics of the Kelly/Braden data tag and serial number tag.
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Originally Posted July 16, 2016: I never knew Kelly private labeled Braden PTO winches. Here’s a rare brochure that covers the products.
Chris has this Jeep sign up for auction on eBay.
View all the information on eBay
“Vintage AMC Jeep Dealership Sign 10ft X 2ft Good Color Displays Well No Reserve.
This sign is an original dealership piece. It has been repurposed. If you look closely at pictures you will notice older letters that once spelled out “Shafers Exxon PH 392-5646 Jeep”. Obviously it was used once as this advertisement but was repurposed to what you see now. As you can see it displays well either outside or inside. The photo of it on top of white table is backlit and displays good. It does not have a lightning element. I simply placed a flashlight behind it for photo. The ghost letters do appear in direct sunlight as shown by photos. Also the aluminum frame around the sign is in good condition but is missing an end cap on the left end. Please look closely at the pictures and if you need to see more please let me know. This is a rare one off for any Jeep sign collection!
As for the history, it came out of rural WV and was on display at a dealership near Rupert WV according to previous owner. I have attempted to do research on the phone number and dealership with no success. This is a local pickup only auction. Sign is located approximately six miles off of I-81 in SW Virginia. No reserve auction. Please do not ask me to end the auction for some ridiculous offer. If you’re that interested in the sign simply place your max bid and let the auction play out.”
In 1954, as part of the newly developed marketing campaign following Kaiser’s purchase of the Willys assets in 1953, Willys Motors created ‘Jeep’ Fire engine brochure SX-229-4, the front page of which is seen below (thanks to the CJ-3B page):
This is the front page of brochure Form SX-229-4. The other pages can be found on the CJ-3B Page.
I was able to finally purchase the subsequent version of the ‘Fire Engine’ brochure, Form # W-229-5. It’s essentially the same brochure as the 1954 version, accept they’ve replaced the 3B with a CJ-5 Fire Jeep. The rest of the art work uses the same CJ-3B images from the 1954 brochure.
I finally obtained a 1954 CJ-3B brochure, Form # SD-201-4. There is also a version of this brochure with showing a CJ-3B fire engine, but I haven’t gotten that one yet.
