Advertising & Brochures Research Archives

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1963 Brochure For New Gladiator and Wagoneer

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

This 1963 one-page double-sided brochure printed in Canada announces the new Wagoneer and Gladiator models. What I found interesting was on the back. The chart shows the electrical setups for all vehicles as of 1963. I was surprised to see that while the Surrey DJ-3A still had the 6 volt battery option, the standard Dispatcher DJ-3A did not. I was surprised to see the FCs also had a 6 volt option still.

It is possible this was unique to Canadian made jeeps, but I can think of no reason that would be the case.

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1947 Ad for Poole Motor Co. Jeep Dealer in Steele, MS

• CATEGORIES: Advertising & Brochures, Features, Old News Articles • TAGS: This site contains affiliate links for which I may be compensated.

This full page ad for the Poole Motor Company out of Steele, Mississippi, appeared in the October 06, 1947, issue of the Courier News out of Blytheville, AR. It’s too bad the pics aren’t clearer.

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Nine months later, on June 01, 1948, the Poole Motor Co. published this ad in the Courier News:

1948-06-01-the-courier-news-poole-motor-co-dealer

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Metamet: British Jeep Rebuilders

• CATEGORIES: Advertising & Brochures, Features, GPW (Ford MB), International, MB, Sedan-jeep, Wood bodies • TAGS: , This site contains affiliate links for which I may be compensated.

UPDATE II: There’s another 1954 Metamet 12-page brochure for sale on eBay (see bottom of post for pics)

View all the information on eBay

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UPDATE Posted July 04, 2019: This post has been updated to reflect some more information and images. It was originally posted in March of 2013.

metamet-logo

Metamet was a British company that refurbished WWII jeeps and civilian jeeps, creating a slew of different models. According to the G503 Forum, “Metamet was run by an expat Pole, and latterly his son. It was a wonderful Aladdin’s caves of wartime Jeeps and Jeep bits and pieces located in a series of old mews stables in Daleham Mews. These places were commonly garage workshops in post-horse London, but nowdays are worth untold fortunes as residences.”

At one point in the early 1950s there were twelve different models of jeeps offered by Metamet, only one of which was the standard production model jeep. The rest were all customizations of one type or another. Seven models were 80″ wheel base, while the other five had 100″ wheel bases.  The models include, the Standard, De-luxe, Farmer, Five-in-one, Saloon, Shooting Brake, 10 CWT Truck, Metaplan, Station Wagon, 15 CWT Van, 20 CWT Lorry, and a 2 Ton Loadmaster.

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Metamet’s early 1950s models. There were seven 80″ wheel base jeeps and five 100″ wheel base jeeps.

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Here’s an example of Metamet’s advertising.

A 1952 Ad posted to Flicker by Johnathan confirms there were twelve models also:

1952-metamet-advertisement

Finally, here’s a 1954 12 page brochure that provides examples of different models that used to be linked to on the jeep farm website:

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