This four-page Ramsey Winch Kit brochure is labeled Bulletin 105.
Advertising & Brochures Research Archives
1950 Willys Sedan Delivery Export Company Brochure
This is the fifth of five similar brochures, though it’s the only one described as a Willys-Overland Export Company Brochure. It highlights the Willys Sedan Delivery vehicle. The form number is SD-73-MI–80M–350. Like the others, it is nearly 22″x17″.
The brochure in the post below this appears to be the same, though with different colors, and it states it is from Willys-Overland Motors. Why are they different? I don’t know.
This is how the folded front page looks:
This is the folded back page:
When unfolded vertically, this page appears:
When unfolded horizontally, this page appears highlighting the new Hurricane engine:
When completely unfolded, this page appears:
And, finally, this is how the back appears when unfolded:
1950 Willys Sedan Delivery Brochure
I don’t have a high resolution version of this brochure, as it’s more expensive (almost $50 after shipping and taxes .. it comes from Australia) than I’d like to pay. You can see it was originally sent to Minnesota (Cutler Motors Sales, Mora, MN). How it got to Australia I couldn’t say. Curiously, it has the same form number as the export version in the post above: SD-73-MI–80M–350.
You can view more info on eBay
As with the one above, this is the front of the folded brochure:
This is the folded back page:
When unfolded vertically, this page appears:
When unfolded horizontally, this page appears highlighting the new Hurricane engine:
When completely unfolded, this page appears:
And, finally, this is how the back appears when unfolded: Continue reading
1950? Willys Sedan Delivery Brochure
There’s no form number on this Willys Sedan Brochure, but based on the style, I would say it’s a 1950 brochure. This is the front of the brochure. Once I receive on additional brochure, I’ll demonstrate the series of 1950 wagon/truck nose brochures.
This is the back fo the unfolded brochure:
When unfolded vertically, this page appears:
When unfolded once more, this time horizontally, this page appears. One interesting detail is that the other similar brochure refer to the engine as “new”, but this one refers to the engine as “Famous”. Thus, I suspect this is a late 1950 brochure.
When the brochure is fully unfolded, this page appears:
August 1949 Salesbuilder & May News Article
UPDATE: Thanks to a May 27, 1949, article in the Rhinelander Daily News (Wisconsin), we now know that the Forestry Demonstration occurred on May 26th. There’s also more in-depth information on the event within the article.
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Originally Posted November 8, 2020: This August 1949, Volume 1, No. 6, Salesbuilder shows off the new 4WD wagon. There’s a report about a Forest exhibition in May of 1949 near Eagle River, Wisconsin, where the fire jeeps showed their ability to get quickly to fires. The Jeepster’s new inline 6 gets a nod, as does the Bountiful Jeep Posse.
1957 French Canadian Ad Featuring an FC-170 Stake Bed
This is the last French Canadian ad. I don’t know in what publication is appeared. It’s interesting that it includes a Kaiser-Willys ad number at the lower left (KW-6100F)
March 1957 French-Canadian Ad for the FC-150 + Sign
UPDATE: Todd shared a sign that matches the Jeep sign which appears in the lower part of the ad at the bottom of this post. I’ve not seen one quite like this, so I imagine it was only available in Canada?
The sign was double sided, but he separated the halves so he could hang them on the wall. Here are some pics:

This is the back of the sign. It was made by Tek, a company still in business in Canada.
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This March 1957 ad in an unknown magazine highlighted the FC-150 distributers.
‘Jeep’ Earth Moving Equipment Brochure on eBay
You can see better pics of this type of brochure here: http://www.ewillys.com/2020/05/18/1951-jeep-moving…uipment-brochure/
View all the information on eBay
“JEEP Willys Jeep Earth Moving Equipment BROCHURE PAMPHLET. 2 page fold out 1940-50’s has 3 punched holes to fit in 3 ring binder. Condition is good “Used””
March 1950 Four-Wheel-Drive Willys Truck Brochure
This over-sized 4WD truck brochure folds out to roughly 22″x17″. It’s form number is 4WDTM1-3CM-350. This first image shows the front of the brochure:
This second image shows the back prior to unfolding:
When opened vertically the brochure reveals this page:
Unfolded one more time, and this page showing off the Hurricane engine appears:
When fully unfolded, this great image of the truck is shown:
1948? Jeep Station Sedan Brochure
In 1950 the Jeep Station Sedan line was upgraded with the Lightening 6 engine. Apparently, that didn’t stimulate sales, as the Sedan model was canceled later in 1950. For some reason, there’s no form number attached to this brochure (I can’t figure out why some brochures have form numbers and some don’t). The four-page brochure opens horizontally. Since it didn’t fit on my scanner, I ‘scanned’ it with my phone, but it didn’t scan all that well. It doesn’t look as dirty in person as it does in the pics.






































