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Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example. This section used to be split into jeeps, parts and other categories, but recent changes to eBay will require this information to be recoded.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
This ad from United States Steel promotes the toughness of steel. Unclear where this ad was published.
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“Magazine ad size is approximately 8″X11″
Original advertisement, not a copy”
This “3 of American’s Most Useful Farm Vehicles” ad was published in Cappers Farmers Magazine in February of 1949.
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“DESCRIPTION:.. Original magazine ad from 1949. This taken from a magazine called Cappers Farmer so was directed toward the farm community. Shows various uses of the Jeep on the farm. A little bit of natural age tones —the item shown is the item you will receive–please look closely. The size is about 10 x 13.50″ ….”
This Willys Audio-Visual Unit brochure is undated and lacks a form number. I’d guess this was published circa 1956.
Time Magazine seems to have had some unique ads that only appeared between its covers. Here’s another example. There’s no corresponding ad that appeared in the Saturday Evening Post or Colliers Magazine.
December 09, 1946, Time Magazine.
This October 1960 issue of Jeep News covers racing, jeeping, dealer news, and auto shows. There are some good pics from 1960’s Hong Kong Autoshow Display. I only wish they were in color!
UPDATE: I’ve got 20 posters of the Better Homes and Gardens ad I posted last month for sale. They are 28″ x 22″, the same size as the poster I sold a two years ago (I also ordered twenty additional 1956 Jeep Family posters that I plan on selling, too).
Posters are $25 each (shipping is included in that for the continental US). Two posters are $45 (shipping included). EMAIL me at d@deilers.com if you’d like one or more. I will accept a check or PayPal.
This better shows the size as compared to my guitar:
Here’s the other poster, one based a 1956 brochure;
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Original post from June 2020: This June 1954 Willys wagon ad was published in Better Homes and Gardens. It’s such a cool ad that I thought it might make a good poster.
I’ve guessing the brochure’s year based on the lack of an intake vent on the grille of the Willys truck and the lack of any FCs appearing in this document. I like the underside illustrations on this brochure as well. This is Ramsey Bulletin 126-A
These are three separate one-page, two-sided brochures from Ramsey: Bulletin 134, Bulletin 135, and Bulletin 138. The Ramsey 600 R Wire Reclaiming Winch Assembly (page two of Bulletin 135) is a particularly interesting item. I don’t think I’ve run across one of those assemblies on a jeep for sale.
These two ads from Time magazine currently on eBay show just how different the company approached advertising in that publication. Unfortunately both are poor quality scans.
This ad was published in the April 02, 1956, issue:
This ad was published in the June 16, 1956, issue:
Given this brochure includes a Surrey, it was likely printed between 1960-1962. This four-page brochure was auctioned on eBay back in 2015. It lacks a form number; it may have been produced by Kaiser Industries rather than Willys Motors.
No information provided on where this June 1948 “Jeep-Propelled Power-House Ad” was published. This seller has other jeep ads and willys ads as well.
https://www.goantiques.com/jeep-propelled-power-house-397135
“Jeep Propelled Power-House Ad 1948 This is a June 1948 advertisement. It is a nice black and white ad for Willys-Overland Motors of Toledo makers of the Jeep. Pictures the Jeep on the job and it reads, The 4 wheel drive universal Jeep gets to the job and furnishes power to operate industrial equipment. In mint condition. Photo is taken through plastic and may show wrinkles or crookedness that is not in the ad. This magazine tear sheet measures 10 1/2″” wide by 13″” tall”
These “Get The Facts, Mr. Farmer!” ads published in 1950 shared the results of the Nebraska Tractor Test of The Universal ‘Jeep’. It was test No. 432.
The ad appeared in the March of 1950 issue of Farm Journal. It measured 8.5″ x 11″.
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(Originally Published in July of 2012): This ad was featured in the April 1950 issue of the Country Gentleman. It showed the results of the Nebraska Tractor Test of The Universal ‘Jeep’. It was test No. 432. The same ad appeared in the March 1950 issue of the Farm Journal. Because Country Gentleman was an oversize magazine, the ad measured approximately 13.75″ x 10.25″:
