These photos from a Special Equipment training event in San Antonio, Texas, were published in the February 1955 issue of Kaiser Willys News. While the Commando Fire Truck was included in the photo spread, I’m betting that the photo was not taken in San Antonio.
Jeep-Willys-News Research Archives
The World’s Most Useful Vehicles
Just a few updates today. Regular updates resume Sunday morning.
This page was published in the January 1955 issue of Kaiser Willys Dealer News.
Turkey Day is Coming …
This seemed appropriate in anticipation of Thanksgiving. It was published in the October 1954 issue of Willys News.
Forty Acre Jeep Snow Plow Test
January 1955 Jeep Sales Optimism
Trencher’s First Appearance?
This photo from the October 1954 issue of Kaiser Willys News got me thinking. Anyone know when the first jeep trenchers were manufactured?
Photo of VP Hickman Price Descending Hill in a CJ-5
Ann says they tilted the camera for this shot. I can’t tell for sure. This photo was featured in the March 1955 issue of the Willys News and shows Vice President Hickman Price descending a steep gradel in a CJ-5.
Chuck Yeager Buys a Wagon
This October 1954 photo and caption from Kaiser Willys News highlights Chuck Yeager’s recent purchase of a Willys Wagon (or maybe he was given it).
October 1954 Optimism at Willys Motors
This October 1954 photo and caption from Kaiser Willys News underscores how confident Willys Motors was about the coming year and their new CJ-5 model. About this time there was an explosion of new brochures and mailers, so Willys Motors did what it could to generate excitement about the commercial and utility market.
Kaiser Willys News Vs. Willys News
Not too long after Kaiser acquired Willys-Overland the company introduced a dealer news periodical. What I learned recently is that initially the periodical was called Kaiser Willys News. It wasn’t until March of 1955 that the Kaiser name was dropped and it was renamed Willys News. Apparently, it was felt that the jeep dealers needed different information and support from that of the auto dealers? I don’t know for sure, but it makes sense.
Here are examples of each periodical.














