Jeep-Willys-News Research Archives

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Photos From Spec Equip Training in San Antonio

• CATEGORIES: Features, Old Images • TAGS: This site contains affiliate links for which I may be compensated.

These photos from a Special Equipment training event in San Antonio, Texas, were published in the February 1955 issue of Kaiser Willys News. While the Commando Fire Truck was included in the photo spread, I’m betting that the photo was not taken in San Antonio.

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1955-02-kaiser-willys-new-spec-equip-training8 1955-02-kaiser-willys-new-spec-equip-training4 1955-02-kaiser-willys-new-spec-equip-training5 1955-02-kaiser-willys-new-spec-equip-training6

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October 1954 Optimism at Willys Motors

• CATEGORIES: Advertising & Brochures, Features, Old Images, Old News Articles • TAGS: This site contains affiliate links for which I may be compensated.

This October 1954 photo and caption from Kaiser Willys News underscores how confident Willys Motors was about the coming year and their new CJ-5 model. About this time there was an explosion of new brochures and mailers, so Willys Motors did what it could to generate excitement about the commercial and utility market.

1954-10-kaiser-willys-news-cj5-optomism

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Kaiser Willys News Vs. Willys News

• CATEGORIES: Features • TAGS: This site contains affiliate links for which I may be compensated.

Not too long after Kaiser acquired Willys-Overland the company introduced a dealer news periodical. What I learned recently is that initially the periodical was called Kaiser Willys News. It wasn’t until March of 1955 that the Kaiser name was dropped and it was renamed Willys News. Apparently, it was felt that the jeep dealers needed different information and support from that of the auto dealers? I don’t know for sure, but it makes sense.

Here are examples of each periodical.

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