This is another wagon-focused ad targeting females, as it was published in Better Homes and Gardens in February of 1955.
Advertising & Brochures Research Archives
2 170X CJ-3B Brochures on eBay
These two brochures are being sold by the same seller with an asking price of $9.99 each and he/she will consider offers. Both of these brochures can be seen in full on this page.
Christmas Card w/ Odd Jeep on eBay
Here’s a an odd jeep-like Christmas card labeled “JEEPERS”.
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“Vtg 1940s Christmas Greeting Card WW11 Green Army Jeep Anthropomorphic Dog/AS IS.”
1949 Ad for ‘Jeep’ Station Wagon on eBay
I don’t recognize this ad and it’s unclear where it was published.
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“Grade per Six Grade System: Near Mint
Page size in English units (approximate): 10 1/2″ X 13 1/4″
Page size in metric units (approximate): 27 cm x 33.6 cm”
1948 Look Magazine Wagon Ad on eBay
This “One Car you can use for Most Everything” ad appeared in a 1948 issue of Look Magazine, but which issue isn’t yet clear.
1952 “Willys Scores a Double Hit Ad” on eBay
I’ll have to double check, but I think this is another Willys-Overland ad that’s unique to the New Yorker.
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“2-sided ad, both sides shown. New Yorker 2/16/1952.
Original magazine page.
NOTE: You are buying a magazine page, a piece of paper. Source publication & date of issue stated when known; occasional closed edge tears not affecting printed area may be present. Sheet size given is approximate. [8 1/2 x 11″]. Two-page ads noted. On some ads, moire patterning may appear in the scan; this anomaly is not in the original ad.”
Year? Spanish Ad Willy-Overland Export Co on eBay
I thought this a neat looking ad. I haven’t seen one quite like this done domestically.
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“JEEP WILLYS CARS OLD ADVERSITING MEXICAN PAPER AD, MEASURES: 10X12.5 INCHES, PLEASE SEE IN THE PHOTOS,”
1945 B.F. Goodrich Ad on eBay
This B.F. Goodrich Ad features a group of soldiers pushing a jeep over a muddy road while two women chat on a sofa. It is titled, “We took the nicest ride on Sunday”.
Jeep Sales Serice Sign Waynesville, OH **SOLD**
Roger Martin spotted this sign for $225. It’s 48″ wide by 17″ tall. I don’t know how ‘vintage’ it is, but I would have bought it if it was still available. It sold quickly.
1944 ‘Jeep’ Planning Brochure
I finally snagged one of these ‘Jeep’ Planning brochures. Based on some of the images (like the WILLYS and JEEP within a link), I’d say this was produced in the Fall of 1944. As best as I can tell, it might be the earliest brochure for what would be the CJ-2A, though you’ll note that only CJ-2s are pictured (unless I missed an X-cj). The brochure breaks down the four principal uses for the “peace time jeep”.

















