I bought these two items off of eBay. If I understand correctly, these are mats, produced by the Congress Electrotype Company, were formed from an original engraving. They were then placed wrapped onto a cylinder with other mats to form a newspaper (or magazine?) page. A metal mold is then created from that, which is used to print the pages.

I had erroneously assumed when purchasing them that they would be thick, heavy metal plates (before I understood how the process worked), but they are actually extremely light and pliable. I assume these were extras, never used? They may be a paper mâché of some type (they are that light), which was one of the processes historically used, or something similar,

I’ve taken pics from above and at an angle to show the depth. I have to say that I’m not really sure these were worth buying, but I doubt many survived (these are the first I’ve ever seen anywhere).

This Jeepster ad is 8″ x 8″:

This wagon ad is 10″ tall by 6″ wide:

I was able to locate an example of this ad, but it’s a poor example (If you have a newspapers.com subscription, you’ll be able to see it more clearly):

These are likely some of the first brochures produced by Bestop. Here’s a look at the company’s history.

View all the information on eBay

These are fabric swatches:

This is a 1956 price list:

UPDATE: **SOLD** Was on eBay.

I don’t remember specifically seeing these bumpers, but I suspect a review of the truck and FC categories would reveal some.

These 1957 Scheneker Iron Works snow plow brochures sold for $29 on eBay this weekend, more than I thought they’d go for.

This set of 1957 Arps snow plow brochures sold on eBay this weekend for $12.50. Learn more about Arps/Blackhawk plows here.

This explains the origin of some bumpers we’ve seen on trucks. I *think* I’ve also seen that winch a few times. Also, it appears that Kelly Manufacturing was a reseller of them.

“”Mobile Bumper Inc.” Brochures for Willys, Jeep and all Pickup Truck lines, by the writers and illustrators of Mobile Bumper Inc., Indianapolis Indiana. No copyright date, but the a Price List included is effective February 15, 1957. Published by Mobile Bumper Inc. NOT Ex-Library. No ISBN – there were none in those years. Note – the photos you see are of thess brochures – no ‘Stock Photos’.

Three splendid brochures and a price sheet, various sizes, drilled for a 3-post binder (binder not included). A trifle of roughening around those holes after 2/3 Century. Lots of good Illustrations, splendid information for these 1950s-era Jeep and other brand aftermarket accessories. Here was the equipment you needed, and a bit of ‘How-To’ for improving that vehicle.

The marketer, Mobile Bumper, advertised these items for sale – interestingly, the price list is titled ‘Mobile Bumper’ but was printed by Kelly Sales, Charleston WV. In many cases equipment for aftermarket Jeep applications was made in Toledo Ohio, home of Jeep, and was marketed by other companies. Not sure if that’s the case here.

Mobile Bumper Accessories – Truck bumpers for Farm, Delivery and Service trucks with many additions beyond just the bumper. 8 1/2″ x 11″, two-sided;
A new Truck Bumper – Combination Rear bumper – Step – and Trailer Hitch, Ring or Ball, 17″ x 11″, folding down to a 4-page brochure, 8 1/2″ x 11″, advertising equipment for Willys, Ford, Chevrolet, GMC, International, Dodge and Studebaker. Heavy steel, lots of extras;
Price list, blue-purple ditto printing, parts for Jeep, Willys, Chevrolet, International, Studebaker, Ford, Dodge – GMC & Chevy are interchangeable. One page, 8 1/2″ x 11″;
Mobile All-Purpose Winch advertising from Mobile Bumper Inc. Well pictured, heavy-duty, red accents, 8 1/2″ x 11″, one side.”

As I recovered in bed on Sunday, I forgot all about a host of items I was hoping to win on eBay. While this was not one that interested me, there were others …

This 24-page Universal Jeep Brochure provides a look at both the CJ-2A and CJ-3A, with pics of both. That led me to believe this was most likely published in early 1949. Most of this appears to be images/info that we’ve seen bundled in other brochures and documents.

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This early Meyer snow plow brochure sold on eBay. I was busy buying a few other things yesterday, so decided to let this one go. If someone out there purchased it, feel free to send me some lo res scans (d @ dealers.com) that I can share with folks.