This brochure provides a good overview about how a division of Kaiser Industries began with in civilian government business with the successful post office bid (FJ-3s) in 1960. By 1971, the unit had produced a wide range of government vehicles. That year, American Motors incorporated the business unit into the wholly owned subsidiary AM General Corporation.
Advertising & Brochures Research Archives
1950? De Luxe Wagon Postcard **SOLD**
UPDATE: **SOLD** Was on eBay.
Nice early postcard for the De Luxe wagon.
“1953-1954 Original Willys DeLuxe Station Wagon postcard.
Both sides are shown in the photographs. The photos are of the exact item you will receive.
Measures 4 x 6 inches.”
1958-ish Garden Notes Brochure Booklet on eBay
This is an unusual and neat booklet, if you like gardening.
View all the information on ebay
“Willys Motors, Inc.
Toledo, Ohio
Garden Notes Booklet Brochure
Measures approximately 5 1/2″ x 8 1/2
Very Cool Automobile Collectible”
Early Novak Conversion Catalog on eBay
It I hadn’t already bought five pieces from this seller, I might have also bought this one.
View all the information on eBay
“Jeep Vintage Catalog on conversion components by Novak Enterprises Inc. Manufacturers of quality adapters and motormounts.
13 pages in good condition.”
1956 CJ-5/CJ-6/CJ-3B Export Brochure Form W-250-6X
This 1956 CJ-5/CJ-6/CJ-3B brochure targeted the export market. It’s form number is Form W-250-6X, however it looks nothing like it’s Form W-250-6 CJ-5 brochure counter part. It’s larger and folds out to 17″ x 22″ (vs 17″ x 11″ for the domestic version). Why re-use the form number, but make the brochure wholly different from the domestic brochure? I haven’t a clue.
1956 Truck Export Brochure Form W-252-6X
This 1956 Truck brochure targeted the export market. It’s Form W-252-6X, however it looks nothing like it’s Form W-252-6 truck brochure counterparts. It’s larger and folds out to 17″ x 22″. Why re-use the form number, but make the brochure wholly different from the domestic brochure(s)? I haven’t a clue.
1956 Domestic Wagon Brochure Form W-253-6
This 1956 Wagon brochure Form W-253-6 likely has an export version labeled Form W-253-6X, yet I have had no luck locating it. I expect the export version design will be similar to Form W-250-6X (CJ-5/CJ-6/CJ-3B) and Form W-252-6X (Truck). This brochure opens up to 17″x11″.
1946 CJ-2A Ad “Vehicle of the Hour” on eBay
This is an interesting ad that I haven’t featured in the past.
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“1946 a Willys-Overlan
Vintage Toledo Blade Jeep Ads
This kind of odd collage of ads, some I hadn’t seen, from the Toledo Blade newspaper was published on this website: https://vintagetoledotv.com/otherautomotive. Click on it to make it much larger.



































