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Circus Themed Dealer Contest plus Record **SOLD**

• CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.

UPDATE: Was on eBay.

This oddity was auctioned on eBay in 2020. It’s a neat piece for the right person; I haven’t decided it I’m the right person or not yet.

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“A splendid advertising promotion for a Factory-funded contest between dealers to sell Kaiser Jeep products. 7 1/4″ x 7 1/2″, slick illustrated paper with a very thin record of the same size, typical of a 45-RPM record – but in this case meant to be played at 33 1/3-RPM.

Jeep Sales Circus contest – undated;
Prepared under the Kaiser Jeep name – inaugurated 1963;
Kaiser Jeep address uses the Postal Code (Toledo 1, Ohio) which was discontinued in 1963 with the inauguration of Zip Codes;
Dealers could win points with each Jeep sale or with Jeep parts, Accessories sales;
No discussion about what you’d win;
Kaiser sponsorship of The Greatest Show on Earth” TV program – ABC-TV – the series ran for one year, 1963-1964.
A splendid and very uncommon sales promotion. Note – a glued strip attached the record to the brochure – directions called for the cover to be folded under the record and the back cover, and played on your record player in that format – the brochure and the record all show the center hole drill. This record was detached from the glued strip.”

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April 1954 Kaiser Willys News

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

A big thanks to Barney Goodwin (of Barneys Jeep Parts) for sending me this early edition of the Kaiser Willys News. This is issue #3. A couple interesting things about this issue. Perhaps the biggest curiosity is that there isn’t much related to jeeps in this issue, confirming that even by early 1954 there was still a lot of integration still going on. Issue #2, seen in the post below, also didn’t have much information related to jeeps. Volume 4 of the newspaper, which appeared in May (and can be seen below the #2 issue), had a few more jeep specific references.

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Homebuilt Willys Showroom Wingdale, NY $150

• CATEGORIES: Features, Models • TAGS: This site contains affiliate links for which I may be compensated.

Not sure about the price, but a fun idea.

https://www.facebook.com/marketplace/item/490500534981786/

“1950’s Willys Showroom. 1/43 “O” scale. Homebuilt as shown. 2 vehicles included. Removeable roof to reveal detailed interior. Nice display piece OR use on your layout.Total footprint of model 17 1/2x 13″ $150. will consider delivery,local–no shipping. P.M. for cell and details”

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Bantam BRC-40 Photo

• CATEGORIES: Bantam-FordGP-WillysMA-EarlyJPs, Features, Old Images This site contains affiliate links for which I may be compensated.

This photo of a Bantam BRC-40 advertising for the Butler County, Pennsylvania, war chest is undated. It was posted to Facebook by the Butlers Standard Eight, a group the preserves early vehicle related information pertaining to Butler County.

https://www.facebook.com/ButlersStandardEight/photos/a.235857016453226/3119845178054381/?type=3&theater

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WWII Photo At the Willys-Overland Factory

• CATEGORIES: Features, Old Images This site contains affiliate links for which I may be compensated.

This WWII photo of the Willys-Overland Factory was shared with me by a couple different folks and was being shared on Facebook. Jerry Huber remembers driving on that wooden platform seen in the upper left of the photo.

Jerry wrote, “It was basically a wooden ramp supported with steel that ran from ground level to the roof of the 5 story structure of the main building complex. There are some pics of the MB’s parked on the roof that are also pretty cool. I usually drove that ramp daily when I was at the Plant and often parked up there. Going up and down that ramp was truly like being in a “time tunnel”.”

1940s-willys-overland-toledo-factory-wwii-jeeps

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1946 Patent(s) For a Body Extension

• CATEGORIES: Features • TAGS: This site contains affiliate links for which I may be compensated.

UPDATE: In 2019 I posted a patent filed in September 28, 1946, for a “body attachment”. Yesterday, on an unrelated search, I discovered the names of the same parties, under a different lawyer, related to a patent filed a month earlier (August 12, 1946)  for a “body extension” for a jeep. The second patent is more detailed (seen at bottom) than the early one. Both were approved on the same date: June 5, 1951. See most of the body extensions produced over the years in this post

Filed August 12, 1946:

Attorney Roy Whittington assigned half this patent to William Isler and half, jointly, to Julius Negin and Ludwig Gaspar, the two who also filed the patent at bottom. The whys are likely lost to history.

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PATENT DESCRIPTION: June 5, 1951 R. D. WHITTINGTON BODY EXTENSION FOR MOTOR VEHICLES Filed Aug. 12, 1946 A TTORNEY.

Patented June 5, 1951 BODY EXTENSION FOR MOTOR VEHICLES Roy D. Whittington, Belton, M0., assignor of onehalf to William Isler and one-half to Julius A. -Negin and Ludwig J. Gaspar, J r., jointly, all of Cleveland, Ohio Application August 12, 1946, Serial No. 690,019 3 Claims. (01. 296-28) The present invention relates to vehicle-construction, and particularly to commercial vehicles such as trucks and the like, and aims to provide a practical form of extension for the body portion of such vehicles.

The invention has special reference tothe commercial type of motor vehicles such as have been known generally as jeeps in the army service, and which has a body of limited proportions and some forms of which have .an endgate at the rear end of the body. 7

Accordingly an object of the invention is to provide an extension of the body structure of this type of vehiclein the form of an accessory unit which is adapted to be mounted in the manner of a replacement for the endgate of the .vehiclebody and to receive said engate as a supplemental attachment serving the endgate function for said accessory unit….

Patent filed September 28, 1946:

I can only guess that this design was used by Newgren, as I *think* it was the only firm that built a collapsable body extension. The only thing is that Newgren had double supports, while the patent only shows a single support underneath.

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PATENT DESCRIPTION: ATTORNEY Patented June 5, 1951 BODY ATTACHMENT FOR JEEPS Julius A. Negin, East Cleveland, and Ludwig J.

Gaspar, Jr., Cleveland, Ohio, assignors of onehalf to William Isler, Cleveland, Ohio Application September 28, 1946, Serial No. 700,006

11 Claims. 1

This invention relates, as indicated, to body attachments for vehicles of the type known as Jeeps.

As is well known, this type of vehicle, which was developed and extensively used during World War II, is coming into general usage for commercial purposes, but its use for such purposes is somewhat limited on account of its body shape and dimensions.

Another factor which has inhibited the use of this type of vehicle for commercial purposes is the fact that the spare tire or spare wheel of the vehicle is conventionally carried at the side of and adjacent the rear end of the body of the vehicle, in which position, it is so remote from the plane defined by the wheels of the vehicle as to constitute a hazard, particularly when attempting to park the vehicle in city streets.

The present invention has as its primary object the provision of an attachment or extension for the body of a vehicle of this type, which attachment or extension materially increases the carrying capacity of the vehicle. Continue reading

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