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Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example. This section used to be split into jeeps, parts and other categories, but recent changes to eBay will require this information to be recoded.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
UPDATE: I snagged this on eBay a few days ago and have updated the previous images I had posted. The brochure is Form No. 4WDT-CM1–215M–12-49.
Here is the first page of the brochure:
It unfolds vertically to reveal this page:
This shows the entire center area:
Here is the back of the brochure:
I missed out on this sales and service mailer which sold on eBay for $31.77. Rare, yes, but $31.77? It was too much for small mailer.
Given it touts the Maverick show (though the plug is relegated to the back of the brochure), I suspect this is probably from 1960. There is no form identifier.
This Light Duty Rescue Truck brochure is currently listed on eBay for $9.99 (plus $12 shipping). It looks a little used, but still a rare brochure. You can view more pages here.
View all the information on eBay
I’ve only seen this brochure promoting the FC-150 and FC-170 once before, so I bought it off of eBay just now. It is Form No. M-5-57 I.S.B. This is the earliest FC-170 related mailer-brochure that I’ve documented. I’ll update this with scanned pics once I receive the brochure.
UPDATE: Roger Martin bought this rare color Sturdee brochure and shared some pics with us. This is a cool item!
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Originally published March 26, 2018: This is the only information I could find on this rare hardtop.
This 1963 ad by Masonite planned to award a 1963 Jeep Wagoneer as the grand prize as part of a drawing. To enter, contestants had to go to fill out an entry form describing five ways to use Masonite hardboard products. Unfortunately, I could not determine who won the jeep.
View all the information on ebay
This ad for the contest appeared in the July 04, 1963, issue of the Brockway Record out of Pennsylvania:
Here’s an unusual contest prize: a new jeep truck with a tow package that included a Canfield wrecker setup along with a Canfield push plate on the front. This grand prize was awarded to the person would created the best cartoon featuring “Wiry Joe”. The Crescent company was the maker of Wiry Joe automotive wire and cable products. It tried to find out more, but all I could unearth was that someone in Rhode Island won one of the cameras.
The ad is priced at $19.97, while the whole magazine can be purchased for $10.99 (or less).
View all the information on ebay
UPDATE: Here’s another dealer-oriented ad, this time from 1953:
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Originally published May 27, 2022: I’ve never seen these ads. They appear to be focused on dealers. It’s unclear where these were published. The seller has a variety of other more standard, consumer-oriented ads.
2 View all the information on eBay
This brochure is from 1958, which might make it one of the earliest brochures. It was posted to Facebook by Richard Harper, which came from Sam Higginbotham.
This framed Jeep Gala Map brochure sold for $130 on an online auction (plus an additional $23% buyer premium and whatever shipping cost). I stopped at $50, as the map has a variety of ripples in it.
