Advertising & Brochures Research Archives

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Late 1960s Kaiser Jeep V-6 Marine Engine Brochure on eBay

July 14, 2020 • CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.
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I’m not sure how the “cube” branding plays into the marine engine?

View all the information on ebay

“Here I have a very RARE brochure for the
Jeep 155 V6 155 HP Marine Engine

Jeep/155 the Power Cube comes in a V

INBOARD OR OUTDRIVE
MARINE ENGINE
Stern Drives manufactured by Outboard marine
Corporation (OMC), and Universal Motor Company
Inboard available from both Revley Corporation
and Universal Motor Company

Flier is printed on heavy stock (Light cardboard)
Front has a very cool “Cube Cutout”
In its folded position it measures about 8 ¾ x 6 ¼ inches. Unfolds to about 26 ¾ x 6 ¼ inches.”

1960s-kaiser-jeep-cube-marine-engine-brochure0 1960s-kaiser-jeep-cube-marine-engine-brochure1 1960s-kaiser-jeep-cube-marine-engine-brochure2 1960s-kaiser-jeep-cube-marine-engine-brochure3 1960s-kaiser-jeep-cube-marine-engine-brochure4

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1954 4-Wheel-Drive Wagon Brochures

July 12, 2020 • CATEGORIES: Advertising & Brochures, Features • TAGS: . This site contains affiliate links for which I may be compensated.
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UPDATE: This post has been expanded since it’s original published date in December of 2014. There are several, similar brochures published during 1954, all shown below.

The earliest of these family-of-jeep brochures is Form KW-1705 and titled “4-Wheel-Drive Willys Vehicles”:

1954-form-kw-1705-4wd-gets-thru1-lores 1954-form-kw-1705-4wd-gets-thru2-lores 1954-form-kw-1705-4wd-gets-thru3-lores Photos Photos

A second brochure, Form KW-1763, was released highlighting the same four vehicles, but with a new form number and some re-organization.

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1950s Willys Aero Taxi Brochure on eBay

July 12, 2020 • CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.
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This “All Hail the … Beautiful Economy Safety of the Willys Taxi” brochure isn’t jeep-related, but I found it interesting. I wouldn’t have guess that the Willys Aero car was ever marketed as a Taxi. Maybe it was only advertised that way internationally (this brochure hails from Australia)?

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“An original 1950s Willys-Overland advertising brochure for the Willys Aero Taxi car. This interesting fold-out brochure describes the main features of this Willys Taxicab with a range of illustrations. It was published by Willys-Overland in Toledo Ohio in the USA.”

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1961 International Harvester Scout Vs. Jeep Booklet

July 11, 2020 • CATEGORIES: Advertising & Brochures, Documents, Features This site contains affiliate links for which I may be compensated.
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In March of 1961 it appears that Willys Motors released a 4-page brochure that compared the jeeps vs. the International Harvester Scout. The IH Scout made it’s debut in late 1960, so Willys didn’t waste much time in producing the document in response to the Scout’s release.

In turn, IH didn’t waste time in publishing it’s own comparison with a technical booklet over 40 pages long. I’m not entirely sure for whom this document was intended, engineers? Sales force? Management? For Marketing so it could distill the information for the sales force?

1961-04-IH-sales-bulletin-IH-jeep-comparison-booklet02-lores 1961-04-IH-sales-bulletin-IH-jeep-comparison-booklet03-lores 1961-04-IH-sales-bulletin-IH-jeep-comparison-booklet04-lores 1961-04-IH-sales-bulletin-IH-jeep-comparison-booklet05-lores

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February 1948 “See How Much More You Get” Ad

July 11, 2020 • CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.
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This “See How Much More You Get” advertisement appeared in the February 1948 issue of the Farm Journal. It measures 8.5″ x 11″. Both the half and full version of the top appear to be Worman tops.

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This same ad appeared in the February 1948 issue of Successful Farming. It also likely appeared in the February or March 1948 issue of Country Gentleman.

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King Top Manufacturing Company

July 10, 2020 • CATEGORIES: Advertising & Brochures, Features, Magazine • TAGS: , . This site contains affiliate links for which I may be compensated.
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UPDATE: This post has been merged and reworked after I figured out that the two tops were actually related. 

In July of 1963, Fresno-based Automotive Fiberglass Company placed an advertisement in Four Wheeler magazine for its new fiberglass hardtop. I wonder if the builder of this top was also a member of the Fresno Jeep Club?

This is the 1963 ad:

1963-07-fourwheeler-fiberglass-top-ad

July 1963 Ad from Automotive Fiberglass

This Automotive Fiberglass top appeared on a CJ-5 for sale in Fresno in 2010. It is the only jeep I’ve seen with an Automotive Fiberglass Top:

CJ-5 with 1963 fiberglass hardtop from Automotive Fiberglass. 

TIMELINE —
July 1963: Automotive Fiberglass places ad in Four Wheeler Magazine;
November 1963: Top King Manufacturing files design patent for an altered version of the Automotive Fiberglass top;
February 1964: Top King top is advertised in the Four Wheeler Magazine;
September 1964: A more detailed ad is placed in Four Wheeler Magazine.

A few months after the Automotive Fiberglass advertisement, two design patents were filed and assigned to Top King Manufacturing. You’ll note that the rear side-angle has been reversed. The mid-section insert piece for the side was also changed, altered from a triangle shape to a rhombus shape.  Here’s the design patent information from the Official Gazette of the United States Patent Office:

 

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November 1963 Design Patent filing for Top King. Note that I haven’t had the time to investigate the designers mentioned in the patent. 

By February 1964, King Top was advertising the newly redesigned top in Four Wheeler Magazine. Curiously, the company listed its name as the Top King Fiberglass Company rather than Top King Manufacturing (could be a relic from the Automotive Fiberglass company days):

1964-02-fourwheeler-pg42-king-top-fiberglass-ad-lores

February 1964 Ad from Top King.

Seven months later, this second ad was placed in the September 1964 issue of Four Wheeler Magazine. The company had corrected its name for the ad back to Top King Manufacturing. Additionally, Top King announced it would soon have flatfender versions of the top available, along with a half cab version. Have any of these survived?

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September 1964 Ad from Top King Manufacturing.

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2 Similar, But Different 1946 Willys Wagon Ads on eBay

July 10, 2020 • CATEGORIES: Advertising & Brochures, Features This site contains affiliate links for which I may be compensated.
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These two slightly different luggage-plus-people-wagon ads were published in different magazines.

This first was appeared in a 1946 issue of the New Yorker. This family is planning their first post-war vacation. You can view all the information on eBay:

1946-new-yorker-magazoine-ad-willys-wagon

This second one is from 1946, but the publisher is unknown. This ad includes less luggage for the group’s trip to the ‘big game’.  You can view all the information on eBay:

1946-magazine-ad-willys-wagon

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1961 Jack Gray “Jeep City” Ad

July 9, 2020 • CATEGORIES: Advertising & Brochures This site contains affiliate links for which I may be compensated.
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This ad for Jack Gray’s “Jeep City” for his Jeep Sale-O-Rama was published in the Akron Beacon on February 26, 1961. Anyone old enough to remember Jack? Was it truly the largest jeep parts supplier in Ohio?

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