This ad appeared in the October 30, 1962, issue of the Indiana Gazette (Indiana, Pennsylvania). Like other newspaper ads I found, no jeeps were placed within the movie ad itself. I know lots of other literature showed jeeps, such as movie posters. However, I was surprised to see no jeeps in any newspaper ads. Apparently, Ruffners, a jeep dealer in Indiana, Pennsylvania, didn’t like this either, so the company placed their ad within a Hatari Ad.
1962 Photo of Bob Pearsall Motors Promoting Hatari
UPDATE: This post originated with an 8×10 glossy photo at the very bottom. Now, there is a small photo (from a personal camera?) version of the same photo for sale on eBay. It almost seems a reprint?
View all the information on eBay
“Good vintage condition; some corner and edge wear, 3.5″ X 3.5″ and 4.5″ X 3, glossy. Please see the photos for more details. Smoke free home.”
Compare this vintage photo with the larger one at the bottom. Coincidence that they look the same?

I thought I’ve also seen this image around as well, but I can’t find another example at the moment.

==============
Original Post March 2, 2020: Since I posted this, Barney has determined that this is likely a 1963 Tux Park III CJ-5. He reports the following:
“I went to my library and W-1155 particulars for the Mk III show it CJ5 only. The one for the Mk IV printed in 1964 W-1175 show availability as a 5a and 6a.”
“Here’s a classic & very scarce 8″ tall by 10” wide B&W glossy photo from a Chattanooga, Tennessee Jeep dealer advertising the John Wayne movie “Hatari” back in 1962 -Photo features a real photo image of a man (presumably a local radio DJ from WKDA radio named Eddie Kilroy) dressed in safari gear with a pith helmet and rifle seated in an open jeep with signs all over the outside of the vehicle reading: “See and Drive the new Jeep Tornado OHC Powered Bob Pearsall Motors”… “Kilroy is Here! to see Hatari! Starring John Wayne NOW Tennessee Theatre.”… “See and Drive the new Tornado OHC Powered Jeep at Bob Pearsall Motors”… “I’m Eddie Kilroy the great game player from WKDA 1240 on the dial. Follow me to Hatari! at the beautiful Tennessee Theatre”… “See Hatari! Tennessee Theatre. See Jeep Vehicles in Action! Bob Pearsall Motors”
The vehicle is parked in a downtown lot with other billboard signs all around too-The photo has some wear with a minor center crease, but still a neat dual collectible item that will display nicely! How many of these throwaway items survived? This is an ORIGINAL item, NOT A REPRODUCTION item!
Undated Slat Grille Photo on eBay
Here’s a 7″x9″ photo that includes a Slat Grille MB.
View all the information on eBay
“WWI
Army
Willys Jeep
Springfield Rifle
Photo #1
Size: 6 1/2 x 8 1/2 inches
Condition: Good condition”
M-38A1 Wood Splitter Salem, OR $500
Roger Martin spotted this unique build, an M-38A1 transformed into a wood splitter. No description provided.
1966 CJ-5 Lacombe, LA $8500
The trailer is available for sale, too. It seems like a full-Hatari setup.
https://www.facebook.com/marketplace/item/1093916267695354
“1966 JP hunting Jeep. Can seat 6. Gun racks, cup holder. Custom modifications. Towable. Runs great. Nice, low gear for the fields. 4 WD. Dog/ hunting trailer also available.”
1962? DJ-3A? Sevierville, TN $7500
UPDATE: Still Available.
Lots of updates to this custom build. The body appears to be from a DJ-3A Convertible or a Surrey. The front frame rails have a curious shape; the chassis may not be a jeep chassis.
https://www.facebook.com/marketplace/item/582389092458452/
“Old Navy jeep, 4.3 v6, 700 auto trans, power steering and brakes, heated seats, S10 ft clip and rear end ”
1949 CJ-3A Sand Springs, OK $13,000
UPDATE: Price dropped to $13,000.
(09/08/2020) Looks like a nice build.
https://www.facebook.com/marketplace/item/2732866456998466/
“1949 Willys Jeep CJ3A, New 4.3 v6 Chevy Motor 150 miles on motor New Mickey Thompson Wheels and Tires New Seats Power Steering”
1953 CJ-3B Santo, TX $11,500
UPDATE: Still Available.
(01/29/2020) Looks like a nice rig. Has the updated wipers mod (see the chrome wiper motor box on the outer side of the windshield).
https://www.facebook.com/marketplace/item/184837116619962
“This jeep has 154 miles on it since it was restored. Has a vortex V6. Marine grade seats that will last for years. As you can see buy the pics this truck is in great condition”
1948 CJ-2A Pine Bluff, AR $7000
UPDATE: Price dropped to $7000.
(12/27/2020) It looks like this has a Crankshaft-PTO-powered winch (lever installed in the floor of passenger side).
https://www.facebook.com/marketplace/item/2761385630775110
“1948 Willys military Jeep. Rhino lined on inside, aftermarket wheels and tires and a couple original wheels. Body is in decent shape. Pto winch. Hasn’t been driven in a year or so, but it does run, just may need carbs cleaned to run perfect.”
1953 Parkway Wagon Waterford, OH $3000
Here’s a Parkway that needs some work. The serial number 453-RA2 indicates it is a rare 4WD Sedan Delivery (only 992 made in 1953).
https://www.facebook.com/marketplace/item/1040410519733667
“1953 Willys-Overland Parkway Conversion Wagon…. description in photos…… Motor runs great…. there are no brakes on it at the moment so it must be hauled….. rusty and needs lots of tlc…..would make a good off road project currently 2wd but I have the adapter plate and transfer case to make it 4×4 $3000”



































