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Welcome to eWillys.com, a website for vintage jeep enthusiasts. I update this website nearly every day with jeep deals, jeep history, interesting reader projects, jeep related info, and more.
These quick searches can help you find things on eBay. People list in the wrong categories all the time, so don't be surprised to see brochures in the parts area for example. This section used to be split into jeeps, parts and other categories, but recent changes to eBay will require this information to be recoded.
The links to posts below show jeeps grouped by models, condition, and other ways. Some of these jeeps are for sale and others have been sold. If you are unsure whether a vehicle is still for sale or not, email me at d [at] ewillys.com for more info.
There are plenty of interesting, unusual, historic and surprising stories related to Jeeps and their owners. In addition, some of these features have nothing to do with jeeps. This link will display all featured stories starting from the latest.
Looking for parts and not sure where to go? There are a variety of large and small new and used parts sellers both online and offline.
Importantly, the allure of buying a project jeep can be romantic. The reality of restoring a jeep can be quite different, expensive and overwhelming without the right tools and resources. So, tread carefully when purchasing a "project". If you have any concerns about buying a vintage jeep, or run across a scam, feel free to contact me for help, comments or concerns .
This (probably) rare matchbook comes from Porto Elegre in southern Brazil. It’s priced at $39, but seller is willing to consider offers.
View all the information on eBay
“Jeep Willys rare antique matchbook advertising vintage USA
Brazilian
Good condition
Very rare and collectible
Good condition
Shipping with tracking number and protected package”
This is priced at a ridiculous $275, so all I have are the pics from ebay.
View all the information on eBay
“RARE FIND, an original Kaiser-Willys News……Vol. 1, No. 3, published by the Kaiser-Willys Sales Division, Toledo, OH. Dated April 15, 1954 and featuring Kaiser-Willys automobiles of the era including Kaiser Darrin Sports Car, Kaiser Manhattan, Willys Aero, etc.”
Tom shared this sign for sale.
https://www.facebook.com/marketplace/item/1776312639422359
“49 1/2″x 13 1/2″x 8″ 1 original Willys dealership flickering flashing sign”
I ran across these rare brochure on eBay. They aren’t in the best of shape, but better than nothing!
The first one became effective April 1, 1950, for The Willys Station Wagon and The Willys Jeepster. It is a simple four-page brochure with a choice of six palettes.
The second brochure does not include the Jeepster.This 1951 brochure gives a branding name to each color choice: Jamaica, Grand Canyon, and Caribbean. Note that this four-page brochure includes the Willys Makes Sense slogan from the Willys Makes Sense campaign the company implemented across it’s adverting in 1951:
UPDATE: It’s been almost nine years since I posted a series of Testimonials to the early jeeps that were part of a very rare early sales book. Most, but not all, included images. A friend of mine shared them with me. You can see them all here: http://www.ewillys.com/tag/1946-testimonials/
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Originally Posted September 16, 2013:
Here are several examples from Police Departments from the sales book:
And from New York City:
I can’t imagine there are many of these postcards left. It is 4″x6″
View all the information on eBay
The starting price on this rare oversized (11″x8.5″) postcard from about 1950 is $30.
View all the information on eBay
“THIS AUCTION IS FOR AN ORIGINAL 11X81/2 INCH WILLYS JEEP SEDAN DELIVERY WAGON DEALER SALES POSTCARD
ORIGINAL – NOT A REPRODUCTION.
40’S VINTAGE
FEATURES THE NEW WILLYS JEEP MODEL SEDAN DELIVERY WAGON
GOOD COLOR AND GRAPHICS. HEAVY PAPER STOCK MATERIAL. VERY GOOD CONDITION
A RARE AND ORIGINAL PIECE OF WILLYS JEEP SALES LITERATURE”
I don’t think I’ve posted this ad. The hard topped DJ-3A didn’t appear all that often in ads.
https://www.facebook.com/marketplace/item/1746088179111817
“This is an original ad measuring approx 8″ x 11″ and is in excellent condition.”
This one page brochure (I’m assuming there is info on the back?) is one I haven’t seen. If it weren’t for the UK postage, I’d grab it.
View all the information on eBay
“AN ORIGINAL PIECE OF AGRICULTURAL SALES LITERATURE
SINGLE SHEET SALES LITERATURE
IN GOOD CONDITION – HOLE PUNCHED AND HAS BEEN NIBBLED ALONG THE TOP EGDE – SEE THE SCAN”
UPDATE: Here is what looks to be a Champion Doo-All Roll-Dump trailer for sale for $500. Thanks to Gary for spotting it. Gary contacted the seller and he is willing to transport it to Gary’s place for $50 in case anyone might be interested in this rare trailer.
https://hudsonvalley.craigslist.org/tro/d/saugerties-side-dump-mining-trailer/7542727821.html
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I can find no date for this Champion Company Doo-All ‘Jeep” Trailer brochure. Give only CJ-2As are shown, I initially thought this was published around 1948. However, the lack of Jeep wagons or trucks may indicate the brochure was published earlier than that. The from number is S-3-T.
This first 8″x11.5″ page is the front page:
The brochure opens horizontally to review a second page.
The right page opens horizontally again, to reveal a trip-fold:
This is the back of the brochure:
UPDATE II: This photo from eBay shows the front the “Dinosaur Jitney” jeep used to pull the tram.
View all the information on eBay
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UPDATE Posted Aug 21, 2018: This was last published in 2012. A couple of the postcards are back on eBay.
Originally published November 10, 2012: The Lewis and Clark Cavern was Montana’s first State Park and is located here. You can read about the history of the caves here. In 1947 the Montana Standard published an article about the cavern accompanied by the photo and caption below. You can view the entire article in this PDF file.
Here are three postcards related to this Jeep Railway.
1. View all the information on eBay
2. I haven’t seen this one on eBay in a while …
3. View all the information on eBay
UPDATE III: I just found an ad from the January 4, 1947, issue of Time Magazine that includes a “Get a ‘Jeep'” campaign. It’s on eBay.
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(April 09, 2019) UPDATE II: There was at least one GET A ‘JEEP’ mailer that was distributed to current and potential jeep owners.
UPDATE: As Terry pointed out, the GET A ‘JEEP’ campaign was likely a play off of the popular phrase Get a horse, the popular cry that greeted almost every automobile which appeared on the roads during the early years of the automobile. A 1930 article from the Saturday Evening Post also highlights the use of this phrase.
Starting in January of 1946, Willy’s Overland introduced the GET A ‘JEEP’ phrase to their Collier’s and Saturday Evening Post full-page ad campaign.
Examples of the GET A ‘JEEP’ campaign in the full page ads of the Saturday Evening Post.
The company also introduced a subtler GET A ‘JEEP’ magazine marketing strategy in the form of small cartoons.
So far, I’ve only identified the publishing date of one cartoon, but I’m sure with time we can identify the others. As of a November 13, 1946, the cartoon ad campaign was still being used, but the December 14, 1946, full-page ad does not include that phrase.
2. This version of the ad was published in a 1946 magazine. The cartoon print is available on eBay.
3. This one was found on Pinterest:
4. I’d published this one a few years ago. It was being sold on eBay.
5. This was posted on eBay for sale and labeled a 1946 ad:
