Dec 252009
Bruce provided me with these fascinating documents regarding the October 15-23, 1960, auto show. There are two interesting aspects to this press release:
- 1. Eight Jeep vehicles were to be specially painted gold with black trim and upholstery and would be displayed in a Chinese waterfront setting;
- 2. The vehicles were part of the advertising program of a new fall television series called “Hong Kong”.
Unfortunately, I have no evidence that such an exhibit actually took place, let alone have any pictures. However, there was a television series called Hong Kong, which lasted until March 29, 1961. You can see a copy of the press release below:
Here’s another version of the event:
December 26th, 2009 at 6:12 am
I guess marketing did not start recently. The descriptions of these vehicles make it sound great.
December 26th, 2009 at 3:13 pm
do you think anybody would be interested trading an old flat fender stock condition for a harley
December 26th, 2009 at 5:04 pm
I think there must be pics of this event, if it did occur, somewhere.
December 26th, 2009 at 5:05 pm
HI Pete,
If you’d like to send more information and pics about the trade you’d like to make, I’d be happy to post it for readers. Email it to d@ewillys.com.
Thanks,
- Dave