The starting price on the auction for this brochure is $30 (plus $10 shipping). This multi-page brochure isn’t one I’ve seen before, so likely pretty rare. I’m dating this at around 1957 dude to the round-blue jeep sign in the last image.

View all the information on eBay

“THIS AUCTION IS FOR A WILLYS JEEP BROCHURE TITLED: “THE DOUBLE-DUTY FAMILY CAR”
FEATURES THE WILLYS JEEP STATION WAGON MODEL.
ORIGINAL – NOT A REPRODUCTION.
IN GOOD CONDITION. GOOD COLOR AND GRAPHICS
8 PAGES.
CONTAINS COST SAVINGS INFORMATION, , CARGO SPECIFICATIONS, UTILITY, ENGINE CHOICES, VEHICLE SPECIFICATIONS.”

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These two odd items with popped up on eBay. One is a Willys Jeep service postcard and the other is a Willys Jeep service decal. Both are related to Rednor and Rainear, a Willys dealer in the Trenton, New Jersey, area. The decal has already sold, but the postcard is still for sale.

This decal has already sold:

This post card is still available on eBay:

This Kaiser Jeep brochure features 6×6 rigs. The seller has eight of them.

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“1967 Kaiser Jeep Heavy Duty 6×6 Fold Out Sales Brochure.”

Barry has posted on Farm Jeep a really cool and rare brochure with plenty of pics from the Transport Motor Company out of California. During the late 1940s they had a full line of jeep attachments, from Hydraulic lifts, to farm equipment, to fire fighter and sprayers and more.

View it all here: https://www.farmjeep.com/farm-jeep-parts/lifts/other-hydraulic-lifts/transport-motor-company-tmc-hydraulic-lift/

Here a list of the products TMC offered:

And, this shows a bucket:

This unusual ad appears to include an M-38A1.  It also shows a CJ-3B, but not a CJ-3A, so my guess is 1953.

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“The actual ad you are buying is the one pictured above. Please look at it closely and ask any questions you want.
These are advertisements that are carefully removed from vintage magazines – please read the full description and ask any questions if you are unsure of anything.
You are buying the advertisement, not the product in the advertisement.
Original 1 page print advertisement, measures approximately 8.5″ x 11″. (Not a reprint or reproduction, all of my items are originals). These ads are from various publications and are all vintage – no reprints or reproductions ever.”

I missed out on this rare Australian Jeep Truck brochure (totally spaced the auction). I can see no date or form number on any pages. My guess is that this was published in 1957 or 58.

The description from th auction reads, in part:
“WILLYS 4WD 6 CYL. ALL-PURPOSE MODEL 6-226
GOOD CONDITION OVERALL. CLEAN,GOOD COLOR AND GRAPHICS. SLIGHT WEAR FROM AGE AND STORAGE.
WILLYS MOTORS AUSTRALIA PTY. LIMITED
4 PAGE FOLDOUT
BROCHURE CONTAINS SPECIFICATIONS, DIFFERENT BODY STYLES, OPTIONS, ETC.”

Maury let me know that scans of a 1969 Jeep family brochure (Form 69-12) was posted to earlycj5.com page. There are three particularly interesting things to me about this brochure. Somehow, I never picked up a copy, so I found one on eBay.

1) The red CJ-5 shown with a couple “racing” it is a rare 462 model, perhaps it’s only appearance in a jeep-family-brochure;
2) the brochure doesn’t mentioned the model in the brochure; and
3) this jeep must have been part of a photo shoot (probably not really racing), because this brochure shows two photos of the same shoot and the 2018/2019 Dispatcher Magazine’s article on the 462 shows a third pic of the same jeep and couple.

Before the brochure, I’ll included the Dispatcher Magazine image:

Here is the full brochure as posted by Dave from the earlycj5.com website:

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UPDATE II: Another carrier to add to the list thanks to Jim. This was a Husky-built tire and jerry can carrier.

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UPDATED October 31, 2019: More Tire and Gas Can carriers have been added to this post.

1. Con-Ferr offered various options in it’s 1970 catalog. A few of the mounts were made and sold by Con-Ferr. The pages also include a Bestop Tire Mount and another example of a Kayline tire mount:

2. This page from the 1970s Brian Chucha Catalog provides additional pics of the Kayline and the Con-Ferr carrier options:

3. Best Top Tire carrier from the late 1970s catalog:

4. Kayline ski and/or luggage Rack.

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Starting bid is $10. I’ve not listed another one of these, so I suspect they aren’t too common.

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“This is a vintage Wooden Nickel.
It’s from the Toledo Coin Club, Ohio.
1935-1960 Silver Anniversary
On the back is an advertisement for ‘Willys Motors, Inc’
Shows a topless Jeep in the center with ‘Beware of Imitations’ and ‘JEEP Universal’
It’s a real wood ‘coin’ .
It shows some color variation, either due to light staining or just the natural variations in the wood. (see photos)”

This (probably) rare matchbook comes from Porto Elegre in southern Brazil. It’s priced at $39, but seller is willing to consider offers.

View all the information on eBay

“Jeep Willys rare antique matchbook advertising vintage USA
Brazilian
Good condition
Very rare and collectible
Good condition
Shipping with tracking number and protected package”

Tom shared this sign for sale.

https://www.facebook.com/marketplace/item/1776312639422359

“49 1/2″x 13 1/2″x 8″ 1 original Willys dealership flickering flashing sign”

I ran across these rare brochure on eBay. They aren’t in the best of shape, but  better than nothing!

The first one became effective April 1, 1950, for The Willys Station Wagon and The Willys Jeepster. It is a simple four-page brochure with a choice of six palettes.

The second brochure does not include the Jeepster.This 1951 brochure gives a branding name to each color choice: Jamaica, Grand Canyon, and Caribbean. Note that this four-page brochure includes the Willys Makes Sense slogan from the Willys Makes Sense campaign the company implemented across it’s adverting in 1951:

I don’t think I’ve posted this ad. The hard topped DJ-3A didn’t appear all that often in ads.

https://www.facebook.com/marketplace/item/1746088179111817

“This is an original ad measuring approx 8″ x 11″ and is in excellent condition.”

I won this rare early (first) Gala Brochure off of eBay. It is Form H1-3-59. The marketing document appears aimed at resorts and other tourist businesses. Interestingly, it appears conceptual in scope and doesn’t show any of the actual models available, other than what Las Brisas had done with DJ-3As. Note that on the back page it encourages interested parties to write to “Gala Plan, Willys Export Corp., Toledo 1, Ohio, U.S.A.”

UPDATE: Here is what looks to be a Champion Doo-All Roll-Dump trailer for sale for $500. Thanks to Gary for spotting it. Gary contacted the seller and he is willing to transport it to Gary’s place for $50 in case anyone might be interested in this rare trailer. 

https://hudsonvalley.craigslist.org/tro/d/saugerties-side-dump-mining-trailer/7542727821.html

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I can find no date for this Champion Company Doo-All ‘Jeep” Trailer brochure. Give only CJ-2As are shown, I initially thought this was published around 1948. However, the lack of Jeep wagons or trucks may indicate the brochure was published earlier than that. The from number is S-3-T.

This first 8″x11.5″ page is the front page:

The brochure opens horizontally to review a second page.

The right page opens horizontally again, to reveal a trip-fold:

This is the back of the brochure:

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