UPDATE: Thanks to Mark for sharing images of his yellow Approved Willys Service sign. That makes three known yellow signs.
As Barney notes in the comments, “Mark said he believed the signs were made using old, solid patio table tops, thus explaining the center hole filled with a bolt. Now we know of 3 and also a more plausible explanation than mine above. It is a cool sign for the price and well built.
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UPDATE: Originally published May 20, 2024: Barney Goodwin from Barney’s Jeep Parts just purchased this yellow Approved Willys Service sign, which is similar in colors, content and styling to a sign posted on eWillys back in 2020 (see bottom of post). Does anyone have any history behind these unusual service signs. Barney noted that on the back of his it references Chicago if that’s any help.
Barney added, “This sign is made of heavy gauge steel . It is not flimsy like an import. The edges are rolled and there is a weathered support plank on the back as shown. The rolled edge is painted black. There is stenciling on the back with perhaps a product number For Willys Overland by a Chicago contractor.”
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UPDATE **SOLD** Was originally posted August 26, 2020.
Roger Martin spotted this unusual Willys Service Sign at a Portland, Indiana, Tractor show today. If you are interested in the sign, we can get you the seller’s p#.