Features Research Archives

To Top

December 1962 Jeep Service and Parts News

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

This year ending December 1962 Jeep Service and Parts News includes an index page of 1962 topics. A short blurb on page two highlights the desire of some folks to switch their column shift DJ-3A to cane shift. The column shift as a novelty is neat, but it’s not something to be forced. It feels delicate (to me) when shifting. If I were driving the DJ on a regular basis, I would change it a cane shifter.

1962-11-12-jeep-service-and-parts-news1 1962-11-12-jeep-service-and-parts-news2 1962-11-12-jeep-service-and-parts-news3 1962-12-jeep-service-and-parts-news4

 
To Top

Koenig-Branded Pocket Knife

• CATEGORIES: Features This site contains affiliate links for which I may be compensated.

Barney Goodwin shared pics of this Koenig-branded knife he bought off of eBay. If you visit his shop in Ohio, you can see this plus other rare items in his shop’s display case.

koenig-branded-knife-barney

 
To Top

1945 Parts List for the Universal Four Wheel Drive Booklet

• CATEGORIES: Documents, Features This site contains affiliate links for which I may be compensated.

Branden scored on this rare, early 1945 print of a Parts List for the Universal Four Wheel Drive booklet. The use of the “J” logo so prominently is unusual. You can view my discussion of the “J” logo’s short history here.

1945-willys-jeep-j-logo-parts-list02 1945-willys-jeep-j-logo-parts-list03 1945-willys-jeep-j-logo-parts-list04 1945-willys-jeep-j-logo-parts-list05 1945-willys-jeep-j-logo-parts-list06 1945-willys-jeep-j-logo-parts-list07 1945-willys-jeep-j-logo-parts-list08 1945-willys-jeep-j-logo-parts-list09 1945-willys-jeep-j-logo-parts-list11 1945-willys-jeep-j-logo-parts-list12 1945-willys-jeep-j-logo-parts-list13 1945-willys-jeep-j-logo-parts-list14 1945-willys-jeep-j-logo-parts-list15

 
To Top

December 1954 Jeep-A-Trench Added to Spec Equip List

• CATEGORIES: Advertising & Brochures, Documents, Features • TAGS: This site contains affiliate links for which I may be compensated.

This December 20, 1954, Commercial and Jeep Sales Bulletin introduced the Auburn Jeep-A-Trench to the Willys Special Equipment Line. No brochure was included with this document (unless it was removed).

1954-12-20-commerical-and-jeep-sales-bulletin5 1954-12-20-commerical-and-jeep-sales-bulletin6 1954-12-20-commerical-and-jeep-sales-bulletin7 1954-12-20-commerical-and-jeep-sales-bulletin8 1954-12-20-commerical-and-jeep-sales-bulletin9

 
To Top

May 1949 Salesbuilder

• CATEGORIES: Advertising & Brochures, Features • TAGS: This site contains affiliate links for which I may be compensated.

This issue May 1949 Salesbuilder has seen some better days, but the info matters more to me than the condition. The cover boasts about “smooth” the new Jeepster is, but I never discovered what was so “smooth” about it, unless the company was referring to the new fabric top?

Most interesting to me was the pic on the last page, lower right. It shows the Palmer Dealership sitting right next to a Koenig sign, leading me to wonder if somehow the two businesses were related at some point? I knew both were out of Houston, but it never occurred to me that they might be connected.

1949-05-salesbulder01 1949-05-salesbulder02 1949-05-salesbulder03 1949-05-salesbulder04 1949-05-salesbulder05 1949-05-salesbulder06 1949-05-salesbulder07 1949-05-salesbulder08 1949-05-salesbulder09 1949-05-salesbulder10 1949-05-salesbulder11