This article discusses the ongoing investigation into the jeep name business. Minnesota had a particular interest in this issue, due to Minneapolis-Moline’s development of a vehicle that was called a jeep prior to the completion of the Bantam BRC in late September of 1940. Unlike Willys-Overland, Minneapolis-Moline had no interest in owning the name; instead, they felt the name jeep belonged to the government.
This first article is from the August 21, 1940, issue of the Minneapolis Star and identifies the new Minneapolis-Moline tractor as a “jeep”:
The second article, dated June 05, 1944, goes into Minneapolis-Moline’s views on the jeep name: