While looking for something else, I was pleasantly surprised with this video of Bruce Agan’s former 1964 DJ-3A Surrey. The video was posted in 2012, prior to his passing. He was the guru of Surreys and Galas for a time and his restoration (including all the interior fabric) is a testament to that fact. There are various photos of his Surrey, Surrey advertising, and other jeeps on Flickr.
Surrey Research Archives
1962 Movie/Poster ‘When the Girls Takeover’
UPDATE: Bruce Agan assembled these clips of DJ-3A scenes from the movie, “When the Girls Take Over”.
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Original Post May 10, 2018:
Maury spotted this rare poster for the movie “When the Girls Takeover“. The full movie is on Youtube and the jeep appears in multiple scenes.
“THIS AUCTION IS FOR ONE Original Vintage 1962 MOVIE POSTER FOR THE MOVIE “WHEN THE GIRLS TAKE OVER”.
THE POSTER IS IN GOOD SHAPE AND THE COLORS ARE GOOD AND CLEAR BUT THE WHITE BACKGROUND HAS SLIGHT DISCOLOR DUE TO ITS AGE. THE EDGES SHOW SLIGHT WEAR BUT WILL LOOK GOOD WHEN FRAMED.
THE POSTERS MAIN IMAGE IS OF A WILLYS JEEP “PINK SURRY”!
THE MOVIE FEATURED ROBERT LOWERY, MARVIN MILLER, JACKIE COOGAN, AND JIMMY ELLISON. IT MEASURES 22X28 INCHES.”
Clip from the beginning showing several Surreys in a row.
And the full movie:
DJ-3A Gala in Ride the Wild Surf
Roger Martin pointed me to a Facebook photo from the 1964 movie Ride the Wild Surf. Pictured is Shelley Fabares (who had a higher billing than her female co-star) and Barbara Eden. The beach party movie also starred Fabian and a DJ-3A Gala.
This is a video clip from the beach scene:
Here’s another short video clip of a Gala in the movie:
1963 DJ-3A Surrey Costa Mesa, CA $24,999
UPDATE: Back up for sale.
(02/04/2020) Lots of potential here. No indication as to whether it has the top or not.
https://orangecounty.craigslist.org/cto/d/costa-mesa-63-original-willys-surrey/7233960045.html
“’63 Willys Surrey Gala Jeep – DJ-3A – Very Rare – 1963
Runs Great – Very Low Mileage – Original Owner”
Tropical Motors St. Thomas, VI, ‘Jeep’ Gala Keychain on eBay
Were the original Gala key chains encased in Acrylic like this? Maybe the dealer ones were? Price of this is $99, but seller will consider offers.
View all the information on ebay
“Rare Vintage Jeep Gala Tropical Motors St. Thomas V.I. Acrylic Keychain in Excellent Used Condition. My Father obtained this keychain while working in fleet sales for Willys in the Carribean and Central & South America in the 50’s and early 60’s. Measures approximately 1″ in diameter x 1/4″ thick. A must have for the Jeep Gala Surrey owner!!!”
Some Random Jeep Parades
Just this one post for Tuesday …
A search of Jeep parades at Newspapers.com revealed endless WWII and post-WWII jeep parades for a myriad of causes. Below is a sample:
This August 08, 1943, photo and article published in the Charlotte Observer highlights a jeep parade held for Army Air Force recruitment.
A June 17, 1942, blurb in the Marysville Journal Tribune noted that Marlene Dietrich and 100 jeeps would be parading in Toledo for a War Bond drive.
Sinbad the dog, a decorated 8-year veteran of the Coast Guard, got his own jeep parade according to a January 09, 1946, article in the Marysville Journal-Tribune out of Ohio.
The March 06, 1946, issue of The Leader-Post out of Regina, Saskatchewan, Canada, reported that the first 100 jeeps to be imported into Colombia formed a parade in Bogota.
Year? DJ-3A Durango, CO **Sold**
UPDATE II: **Sold** was $9000
(06/25/2019) This seems to me to be a later model DJ-3A (has the passenger side vent), but not a Surrey. Overall, it does seem to be in good shape.
“Red, White & Blue All American Willy’s Jeep
Titled as a 1952 M38 but outfitted as one of the Galas, two-wheel drive, all new undercarriage, including rear differential, 3-speed manual transmission with overdrive. All new clutch, front axle, shocks, springs, tires and wheels. Original engine, runs great. New radiator, hoses, etc. Newer upholstery on seats.
$17,000 invested and appraised between $15,000 and $25,000
Fun! Very unique, great for parades/special events or just delighting the neighborhood.
$10,000 and can be delivered anywhere for the cost of travel“
1962 DJ-3A Surrey **SOLD**
UPDATE: **SOLD**
This was listed as a 1959 and a 1962. Thanks to TJ for the heads up on this one.
“1962. Willy Jeep. Made for Kaiser cement company in Hawaii. Not many made. Only 9300 made.”
1962 DJ-3A Surrey & Parts 2A Kailua, Oahu, HI $3500
This DJ-3A has had a little body work, but looks to formerly be a DJ-3A Surrey given the footman loops on the front fenders.
https://honolulu.craigslist.org/oah/pts/d/kailua-1962-willys-jeep-willys/7138331536.html
“1962 Willys 2 wheel drive with rebuilt original 4 cylinder motor
1948 Willys Jeep chassis 4 wheel drive rebuilt v6 Buik motor
$3500 firm for both
Parts only”
Introducing the Jeep Surrey
UPDATE: Here are a couple more articles introduction the Jeep Surrey. The first one notes that women will like it for its fashion while men will like it for its fine engineering. I’m less convinced that the term ‘fine-engineering’ should be applied to any of the DJ-3As.
The second was widely disseminated in various arrangements and reminds us that “A similar model, the “Jeep” Gala, was introduced to the export market early this year .“ This documents that the Gala was the export model and the Surrey the domestic model.
This first article was published October 08, 1959, and comes from Utah’s Orem-Geneva Times:
This October 04, 1959, article published in the Cincinnati Enquirer.
1960 DJ-3A Surrey(?) Fort Worth, TX $5700
Given the windshield handles, this might have been a Surrey.
https://www.facebook.com/marketplace/item/626283744631982/
“1960 Jeep Surrey, rare vehicle, only 1420 made between 1960-1965, original 4 cylinder flathead runs great, you have to see in person, it’s a put back to original project but has good bones to build on, a restored one like it sold for $48k, don’t have the time or $ to do it”
August 1962 Article on Hatari Dispatcher/Universal Tonka Toys
As reported in this post, in 1962 the Tonka company launched the jeep models many of us owned as kids (and some of us still own as adults). It didn’t take long for Tonka to introduce specialized packaging as well. The August 1962 issue of Playthings Magazine highlighted three different Dispatcher Tonka Toys, with Hatari-themed boxes, that were for sale in the lobby of movie theaters while Hatari played in theatres.
View all the information on eBay
The article appeared on this page:
August 1960 Surrey Contest Ads
UPDATE: View the Miss Gotham winner here. Advertisements for the summer of 1960 Miss Gotham contest also appeared in newspapers. I also have learned who won the Surrey, but I need to scan the info still.
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Originally posted May 13, 2020: A contest ad featuring a DJ-3A Surrey appeared in an August 1960 issue of Seventeen Magazine.
“Seventeen 8/1960.
Original magazine page.
NOTE: You are buying a magazine page, a piece of paper. Sheet size given is approximate. [10 1/2 x 13 1/2″]. 2-page ads noted. Occasional small edge splits not affecting image or type may be present.”
1968 & 1969 DJ-5 Gala Ads
During the late 1960s, a couple different Jeep dealers in Hawaii offered DJ-5 Jeep Galas for sale. There were at least two different styles of ads published. The Gala was a Surrey that was sold by the export arm of the company.
In 1967, a Kaiser-Jeep dealership owned by Von Hamm-Young Mercantile, flew the 1968 model of the DJ-5 Gala Jeep to Hawaii. From the story below, it would seem that this may have been the first example of a DJ-5 Gala Jeep arriving in Hawaii. Note that the photo’s caption only describes this jeep as a Gala.
Over the next two years, the dealer published ads hoping to spur sales. We’ll likely never know how successful sales were, but I’d suspect not too many were sold.
1) The first ad appeared between April and September of 1968. The example shown below was published in the May 30, 1968, issue of the Honolulu Star-Bulletin. There are a variety of things that struck me with this ad. First, it’s the first ad I’ve seen for a DJ-5 Surrey/Gala. Second, it is advertised as a “Surrey Gala”, rather than one or the other. Third, it came in six different color schemes. Fourth, later in the year (specifically September 24th in the Hawaii Tribune Herald), Big Island Rambler was the dealer name at the bottom of the ad, with no specific link made to Von Hamm-Young.
Apart from all those points, it’s generally just an odd ad for a vehicle!
2) This ad appeared multiple times, but only during April of 1969 (I could find no other ads for any other month in 1969), isn’t quite as odd as the 1968 campaign. The ad also doesn’t mention the multiple package options. This particular example was published in the April 4th, 1969, issue of the Honolulu Advertiser.
2 Different Pepsi Sweepstakes with Surrey as a 1st Prize
In May of 1960 there was a Pepsi contest that offered a Pepsi-styled DJ-3A Surrey as the first prize. Subsequently, in July of 1960, there was a second contest, Pepsi’s Sociable Sweepstakes, where another Pepsi-styled DJ-3A Surrey was given away. Learn more about the Pepsi Surreys at the CJ-3B Page.
Contest 1: This ad appeared in the May 05, 1960, issue of the Miami Daily News-Record, Oklahoma. To enter the contest, folks had to fill out and mail in this entry blank, “Pepsi Cola, The ___________ Refreshment”. This was a nearly-full-page ad (this version of the ad shown below is slightly different from the one on the CJ-3B page; it can also be found in this Miami, Oklahoma, newspaper).
This next image demonstrates just how large the ad was:
Contest 2: Two months later, Pepsi announced its Sociable Sweepstakes in July of 1960. The contest was part of Pepsi’s Sociable advertising campaign and it, too, offered a Pepsi-styled DJ-3A Surrey as the first prize. The ad below was published in the July 18, 1960, issue of the Greenville News, Greenville, South Carolina. The ad was another large one, taking up most of the page.
This next image demonstrates just how large the ad was:
1960 Ad For Jeep Surreys, Perfect for Business or Pleasure
Jeep Dealer Frank Woods appeared to have high hopes for sales with this advertisement in the March 22, 1960, issue of the Charlotte Observer.
1961 DJ-3A Mohave Valley, AZ **SOLD**
UPDATE: **SOLD** Was $1700.
The seller’s description suggests this was originally a Surrey DJ-3A. There is some pink on the inside. Appears to be a good price.
“This is a rare Willys Model DJ-3A. Originally was pink with pink and white striped interior. Top is a Super rare steel Koenig Iron Works too from the 40’s or 50’s. It has roll up door windows and window sliders on the sides and a hatch back”
2 Menus w/ Las Brisas Pink Jeep on eBay
This eBay auction features a set of Las Brisas Menus from 1973 that include images of pink DJ-3A Galas on the front.
1964? DJ-3A/Surrey Seats Pollock Pines, CA **SOLD**
UPDATE: **SOLD** Were $300.
After a closer look, it appears the serial number makes the DJ-3A a 1962 (#56337 22581).
“Here’s a rare 60/40 or split front seat out of my 1964 DJ3A. It needs restoration or recovering. My DJ3A was a surrey originally and you can see the original pink and white stripes under the tan. Frame has been repaired at some point. Perfect for your surrey restoration.”
1944 MB Traverse City, MI $34,900
This surrey-like mb is painted pink as a tribute to the builder’s wife’s victory over breast cancer. Though labeled a 1942, it’s actually a 1944.
View all the information on eBay
“Many of us know the history and some more than others, however this vehicle is special as it was built by a husband for his wife after she battled breast cancer and won. He had a highly detailed restoration on this Jeep completed. One thing to note is that it says “1942 Willys” on the side of the hood, however it is actually a 1944. This was a slight mistake done at time of restoration.
This particular Willys is in fantastic condition both physically and mechanically. This Jeep has been driven and it starts, shifts, brakes and goes down the road as you would imagine with all the lights in working order as well. This would be a great piece to add to your collection of eclectic autos, use in parades or do a repaint back to original as there would be no metal work to complete. This is a turn key Willys that is looking for a new home.”
1964 DJ-3A Surrey Des Moines, IA **SOLD**
UPDATE: **SOLD** Was $30,000.
This is the late Bruce Agan’s former surrey that is being sold by his wife. It’s about as accurate a surrey as you’ll find. I’ve seen less accurate surrey’s sell for much more. See the full story on this Surrey here.
Surrey Key Chain From St. Thomas, VI **SOLD**
UPDATE: **SOLD** Was on eBay. The final price on this was $55!
I was in the bidding for a short time on this, but it quickly reached more than I was willing to pay. It was at $12.50 when I dropped out.
1965 CJ-5 Tux Park IV “Surrey” Lake Murray, SC $38,500
Ted shared this unusual blend of a Surrey and a Tux Park. It sure looks nice. The seller doesn’t mention that the Surrey upgrades are incorrect for this model, but the seller is correct that if you want something unique to bring to a jeep event, this qualifies.
https://www.hemmings.com/classifieds/dealer/jeep/cj5a/2288471.html?refer=news
“1965 Jeep CJ-5A Tuxedo Park Mark IV – An “upscale” Jeep was named after the upscale Tuxedo Park in New York, which was the birthplace of the tuxedo. Elvis drove a similar Jeep in the 1965 movie “Tickle Me” which also starred Julie Adams. Tuxedo Park Jeeps were also driven in President Lyndon Johnson’s inaugural parade in January, 1965.
This special edition Jeep came standard with chrome bumpers, wheel covers, column shift, fold-down rear license plate, fold-down windshield, and a little more highway-friendly rear gear. Standard running gear is a 4-cylinder engine and 3-Speed manual transmission. Optional equipment on this one includes the surrey interior & top, 4-Wheel-drive, and “full” passenger seat. It has been retrofitted with seat belts for safety. Just like Elvis’ Tuxedo Park, this one is finished in Marlin Blue. Continue reading
Three Blue Surrey Slides on eBay
These slides feature a blue and white Surrey.
View all the information on eBay
“60’S – 70’S Amateur Color Slide Lot Photo Old Jeep Blue Chrome Pictures 03
Normal wear. Great shape.”
Press Photo of Three DJ-3A Surreys on eBay
The seller dates the photo to 1950, but it’s more likely 1959.
View all the information on eBay
“Details: W 10 x H 8 x D 0.1”